Illustration Corner Воҳидҳои кӯчонаи намоишгоҳӣ by Sara and Sara

Illustration Corner Воҳидҳои кӯчонаи намоишгоҳӣ by Sara and Sara is a highly esteemed winner of the very prestigious 2024 Ҷоизаи биринҷии A' Design Award in Дизайни муҳандисии маҳсулот ва техникӣ Competition Category.

БиринҷМуҳандисӣ· 2024

Illustration Corner Воҳидҳои кӯчонаи намоишгоҳӣ

by Sara and Sara

Client: Center of Illustration

Ҷоизаи биринҷии A' Design Award Winner in Муҳандисӣ Category

51,025

Verified Award Winner

Verify Award Status for #157672

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Illustration Corner Воҳидҳои кӯчонаи намоишгоҳӣ

Гӯшаи тасвирсозӣ як низоми воҳидии модулӣ, кӯчон ва чандирпазир мебошад, ки роҳҳои гуногуни намоиш ва фурӯши тасвирҳоро дар галереяҳо ва намоишгоҳҳо фароҳам меоварад. Тасвирҳои эҳтиётона нигоҳдошташуда дар унсурҳои кӯчонаи намоишгоҳӣ пешниҳод карда мешаванд, ки ҳамчун овезонҳои тоишаванда тарроҳӣ шудаанд. Ин унсурҳо қасдан барои худистода будан ва дар тамоми фазоии намоишгоҳ пароканда шудан тарроҳӣ гардидаанд. Онҳоро бе ниёз ба асбобҳои иловагӣ ҷамъ кардан мумкин аст. Низоми тарроҳии чандирпазир танзимоти гуногунро дар заминаҳои мухталиф фароҳам меоварад.

The Recognition

About the Ҷоизаи биринҷии A' Design Award

Illustration Corner Воҳидҳои кӯчонаи намоишгоҳӣ ғолиби Ҷоизаи биринҷии A' Design Award аст, ки эътирофи басо обрӯманд буда, ба тарҳҳои барҷаста дода мешавад, ки бо эҷодкорӣ, зеҳни тез ва зиракӣ фарқ мекунанд. Ғолибони биринҷ артефактҳои хеле моҳир ва ба таври ҷолиб эҷодкоронаанд, ки таҷрибаи васеъ, тасаввурот ва зеҳни тарроҳони худро тасдиқ мекунанд. Интизор меравад, ки Illustration Corner Воҳидҳои кӯчонаи намоишгоҳӣ ашёи хеле қадршуда, мавриди таҳсин ва маҳбуб бошад, ки ба таври назаррас касбӣ ва навоварона аст. Ин тарҳи ғолиби Ҷоизаи биринҷии A' Design Award беҳтарин амалияро дар санъат, илм, тарроҳӣ ва технология дар бар мегирад ва бо диққати худ ба тафсилот аъло аст. Illustration Corner Воҳидҳои кӯчонаи намоишгоҳӣ эҳтиёҷотро бо зебоӣ қонеъ мекунад, ба хостаҳо даст мерасонад, эҳсосотро мафтун месозад ва кунҷковиро ҷалб мекунад.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Center of illustration presents Slovenian illustrations at home and abroad with the mobile unit Illustration corner. It is a modular and flexible system, that enables various ways of exhibiting and selling illustrations. The main challenge was how to protect and present illustrations in galleries and fairs. The carefully protected illustrations are displayed on portable exhibition elements, which are designed as foldable hangers. Flexible design system enables various setups in diverse contexts.
Dimensions & Packaging: Mobile unit: 150 x 80 x 180 cm
Tags: exhibition design, portable, art display, exposition, temporary, innovation, product design, mobile unit
Production Technology: Protected illustrations are displayed on foldable hangers made from aluminium. Additional elements, that programmatically upgrade the basic frame are made of MDF and orange plexiglas.
Design Challenge: The main challenge was how to protect and at the same time present illustrations in sales galleries and fairs. The works are packed in archival UV protection foils with passepartouts and placed on hangers, therefore being ready for the immediate sale.

Collaborating closely with the execution team, we meticulously tested prototypes to refine factors such as shape, weight, and assembly. This iterative process allowed us to fine-tune the functionality and aesthetics of the units, ensuring seamless integration into diverse exhibition settings.

Simultaneously, in partnership with graphic designer, we conceptualized and developed unique hangers to serve as tag names for featured artists. These custom-designed elements added a layer of sophistication to the presentation, enhancing the overall experience for visitors and contributing to the cohesive visual identity of the exhibitions.
Research: We conducted extensive research into diverse methods of exhibiting art, ranging from traditional gallery showcases to dynamic street fairs. Our exploration delved into the nuanced ways of engaging with artworks, whether presented individually or as part of a collection. We scrutinized examples across various platforms, including galleries, street fairs, retail spaces, and beyond.
Inspiration: The works are packed in archival UV protection foils with passepartouts and placed on hangers, therefore being ready for the immediate sale. Each metal frame has a drawer that stores the authors' additional works. The tabletop serves as an additional exhibition surface that is used for the presentation of different items. Modular frames can also be “dressed up” in portable panels with book shelves for book events. The elements are free-standing and dispersed in the space.
Project Duration: The project commenced in 2022 and debuted at the event Illustration Corner in the Minorite church in Maribor, during the first testing and presentation phase. Following this initial event, the system of mobile units was deployed for various events and fairs. In October 2023, the units underwent upgrades and were used for the exhibition, titled "Slovenian Illustration: An Unexpected Abundance at the Frankfurter Buchmesse 2023. The units quickly became integral elements of the Illustration Center's identity, gaining recognition for their distinctive presence and practicality.
Operation Flow: The elements are intentionally designed to be free-standing and dispersed throughout the exhibition space. This approach provides maximum flexibility in terms of layout and allows visitors to engage with the artwork from a variety of angles and perspectives.

Mobile units are constructed from aluminum, ensuring they are lightweight enough for easy transportation and assembly. They can be effortlessly assembled without the need for any tools or additional equipment.
Team Members: Designer: Sara Badovinac (Sara&Sara)
Designer: Sara Škarica (Sara&Sara)
Graphic designer: Alja Herlah (Type Salon)
Project manager: Maša P. Žmitek (Center ilustracije)
Production manager: Tina Popovič (Divja misel)
Execution: GC DPI d.o.o.
Photographer: Ana Skobe
Image Credits: Image #1 Photographer Ana Skobe, Illustration corner, 2022
Image #2 Photographer Ana Skobe, Illustration corner, 2022
Image #3 Photographer Ana Skobe, Illustration corner, 2022
Image #4 Photographer Ana Skobe, Illustration corner, 2022