Onshore Roasters Брендинг by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 Ҷоизаи нуқрагии A' Design Award in Дизайни графика, тасвирсозӣ ва иртиботи визуалӣ Competition Category.
НуқраГрафика· 2025
Onshore Roasters Брендинг
Client: Cansu Dagbagli Ferreira
Ҷоизаи нуқрагии A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #168645The Design
About Onshore Roasters Брендинг
Ҳувияти бренди Onshore Roasters ҳамоҳангии ноз, табиат ва устуворӣро инъикос мекунад. Логотип донаи қаҳва, нурҳои офтоб ва мавҷҳоро муттаҳид месозад, ки оини субҳи комил дар баҳрро ҷисм медиҳад. Палитраи замининии бодиққат интихобшуда ва қадбандии коғази бозёфтӣ таваҷҷуҳи брендро ба арзишҳои нафосат ва эҳтиёткории экологӣ таъмин мекунанд. Тарҳ аз тарзи зиндагии яхтачигӣ илҳом гирифта, миёни соддагӣ ва нафосат мувозинат мекунад ва пайвандии беғаразбайни қаҳваи баландсифат ва обҳои кушодро эҷод менамояд.
The Recognition
About the Ҷоизаи нуқрагии A' Design Award
Onshore Roasters Брендинг ғолиби Ҷоизаи нуқрагии A' Design Award аст, ки эътирофи фавқулодда обрӯманд буда, ба тарҳҳои сатҳи олӣ, зебо ва таъсирбахш дода мешавад. Ғолибони нуқра асарҳои бағоят дурахшон ва бениҳоят эҷодкоронаанд, ки таҷрибаи барҷаста, истеъдод ва зиракии тарроҳони худро нишон медиҳанд. Интизор меравад, ки Onshore Roasters Брендинг асари аҷоиб ва намунавӣ бошад, ки ба таври назаррас касбӣ ва амиқан навоваронаанд. Ин тарҳи ғолиби Ҷоизаи нуқрагии A' Design Award ихтирои хеле назаррас ва мавриди таҳсин аст, ки судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. Onshore Roasters Брендинг офаридаест, ки бисёриҳо ба он ҳасад мебаранд ва хостаҳоро бедор мекунад, эҳсосоти мусбат меорад ва ҳайрат ва тааҷҷуб ба вуҷуд меорад.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Onshore Roasters brand identity captures the essence of luxury, sustainability, and simplicity. Designed for the yachting world, the refined logo seamlessly merges a coffee bean, sunbeams, and sea waves, symbolizing a morning ritual on the open waters. The packaging, crafted from recycled paper, reinforces the brand’s eco-conscious values, while a soothing, earthy color palette enhances the sense of purity and sophistication.
- Dimensions & Packaging
- The brand was applied on to various sizes of items including printed items and digital. Some examples are business cards, posters, web design and packaging designs. Packaging designs are 1 kg pouches and metal tins.
- Tags
- coffee, yacht, sea, logo design, branding, packaging
- Production Technology
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then physical items such as coffee bean pouches were produced by 4 color printing technique.
- Design Challenge
- The challenge was finding a supplier for recyclable paper pouches that also keeps the freshness of the product.
- Research
- Interviews with head management of luxury yachts were conducted to better understand the needs of consumers. Thanks to the qualitative interviews the confirmed the need and the idea was validated. Indeed, the luxury yacht owners are complaining of not being able to find good quality coffee constantly when they're on the sea.
- Inspiration
- The brand draws inspiration from the serene beauty of mornings at sea, where the first light meets the horizon, and a perfect cup of coffee sets the tone for the day. The interplay of natural elements sun rays, sea waves, and a coffee bean guides the logo design, evoking a harmonious balance between indulgence and sustainability. Through minimalist elegance, Onshore Roasters encapsulates the art of slow living, transforming coffee into a refined experience for the luxury yacht lifestyle.
- Project Duration
- From September 2023 to March 2024
France - Operation Flow
- Onshore Roasters provides consistent quality coffee to premium yacht owners, wherever they're in the world.
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