Sneakpeak Барномаи пайгирии барориши кроссовкаҳо by Andre Anthony Magracia is a highly esteemed winner of the very prestigious 2026 Ҷоизаи биринҷии A' Design Award in Дизайни маҳсулоти рақамӣ Competition Category.
БиринҷМаҳсулоти рақамӣ· 2026
Sneakpeak Барномаи пайгирии барориши кроссовкаҳо
Client: Andre Magracia
Ҷоизаи биринҷии A' Design Award Winner in Маҳсулоти рақамӣ Category
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The Design
About Sneakpeak Барномаи пайгирии барориши кроссовкаҳо
Sneakpeak барномаи мобилиест, ки барои кӯмак ба мухлисони кроссовкаҳо дар пайгирии бароришҳои маҳдуди кроссовкаҳо тарҳрезӣ шудааст. Маълумот дар бораи чунин бароришҳо аксар вақт дар вебсайтҳо, форумҳо ва шабакаҳои иҷтимоӣ пароканда аст. Sneakpeak ҷузъиёти бароришҳоро дар як ҷо ҷамъ меоварад. Огоҳиҳои шахсишуда, тақвими бароришҳо ва виҷетҳои экрани асосӣ дар бораи моделҳои интихобшуда навсозиҳои зудро пешниҳод мекунанд. Пеш аз ҳар барориш ҳуҷраи интерактивии ҳисоби баръакс кушода мешавад ва имкони муоширати зинда байни корбаронро фароҳам меорад. Барнома дар дастгоҳҳои iOS ва Android кор мекунад ва андозаҳои экрани смартфонҳои муосирро дастгирӣ мекунад.
The Recognition
About the Ҷоизаи биринҷии A' Design Award
Sneakpeak Барномаи пайгирии барориши кроссовкаҳо ғолиби Ҷоизаи биринҷии A' Design Award аст, ки эътирофи басо обрӯманд буда, ба тарҳҳои барҷаста дода мешавад, ки бо эҷодкорӣ, зеҳни тез ва зиракӣ фарқ мекунанд. Ғолибони биринҷ артефактҳои хеле моҳир ва ба таври ҷолиб эҷодкоронаанд, ки таҷрибаи васеъ, тасаввурот ва зеҳни тарроҳони худро тасдиқ мекунанд. Интизор меравад, ки Sneakpeak Барномаи пайгирии барориши кроссовкаҳо ашёи хеле қадршуда, мавриди таҳсин ва маҳбуб бошад, ки ба таври назаррас касбӣ ва навоварона аст. Ин тарҳи ғолиби Ҷоизаи биринҷии A' Design Award беҳтарин амалияро дар санъат, илм, тарроҳӣ ва технология дар бар мегирад ва бо диққати худ ба тафсилот аъло аст. Sneakpeak Барномаи пайгирии барориши кроссовкаҳо эҳтиёҷотро бо зебоӣ қонеъ мекунад, ба хостаҳо даст мерасонад, эҳсосотро мафтун месозад ва кунҷковиро ҷалб мекунад.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sneakpeak is a mobile app that makes exclusive sneaker releases easier for sneakerheads to track. Users can customize the sneakers they want to track through personalized alerts, a calendar view, and home screen widgets for quick updates.
The interactive countdown room lets users chat and connect live while waiting for a drop, making the experience feel shared with the sneaker community. - Dimensions & Packaging
- Sneakpeak is a mobile application compatible with iOS and Android platforms. Designed using responsive UI principles, it supports all modern smartphone screen sizes.
- Tags
- Sneaker, Sneaker release, Mobile, Interactive, App, sneakpeak, Tracking, ShoppingIOS,
- Production Technology
- User research was the foundation of the design process. Through interviews and journey mapping with sneakerheads, I identified key frustrations including, scattered information across platforms, lack of personalization, and poor drop-day experiences. Using Figma, FigJam, and Notion, I prototyped and tested solutions iteratively.
- Design Challenge
- A key challenge was designing a tool that felt useful to users who want to monitor sneaker releases. The challenge was to include features of community engagement and user customization, so users would continue to use the platform. Ideally, Sneakpeak would be a place where users interact with others while being a database of a sneaker's history, value, and interest.
- Research
- User-centered research aimed to understand frustrations around sneaker releases. I used surveys, interviews, and community observation to gather data from sneakerheads. Participants shared common pain points including lack of personalization, bad drop-day experiences, and alternative hacks they do. Insights led to features like tracking customization and the interactive waiting room, improving both individual planning and community connection.
- Inspiration
- After each sneaker drop, I would often scroll through online forums to see the collective disappointment from those who missed out. I also felt disconnected with the uneventful confirmation screen. I wanted to design a platform that better reflects the lively discussions and reactions on social media before and following anticipated releases.
- Project Duration
- The project started in February 2023 in New York and finished in May 2025 in Brooklyn, New York.
- Operation Flow
- Users interact with Sneakpeak through a personalized dashboard where they track selected sneaker they want to track via the sneaker calendar. The interactive countdown room activates before each drop, enabling live chat and shared anticipation. The app improves the experience by reducing clutter, focusing only on desired drops, and transforming anxious waiting into social engagement within the sneaker community.
- Team Members
- Andre Anthony Magracia
- Image Credits
- Image #1 Product Designer Andre Magracia, 2025.
Image #2 Product Designer Dusha Castro, 2025.
Image #3 Product Designer Andre Magracia, 2025.
Image #4 Product Designer Dusha Castro, 2025.
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