Тилло Нармафзор · 2026
Akbank Career Функсияи асосӣ: Платформаи ҷалби кадрҳо
by Akbank Design Studio Staff Channel
- Ҷоизаи тиллоии A' Design Award 2026 in Нармафзор
- CLIENT: Akbank T.a.Ş
- Estimated Number of Design Views: 32,129
- Verification code CDFA2C70AD · Verify this award
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About Akbank Career Функсияи асосӣ: Платформаи ҷалби кадрҳо
Матни китоб: Akbank Career як платформаи мукаммали ҷалби кадрҳост, ки раванди истихдомро ба таҷрибаи ягонаи рақамӣ табдил медиҳад. Бо пайваст кардани довталабон, кормандони кадрӣ ва роҳбарони истихдомкунанда дар доираи як экосистемаи ягона, он таҷрибаро ҳамчун сармояи стратегӣ муаррифӣ мекунад. Дар асоси таҳқиқоти ба маълумот асосёфта, платформа шаффофиятро тақвият медиҳад, равандҳоро суръат мебахшад ва сифати қабули қарорҳоро беҳтар месозад. Ҳамчун як ҳалли миқёспазир, он вобастагӣ ба провайдерони берунаро коҳиш дода, дар айни замон табдили рақамии дарозмуддатро дастгирӣ мекунад.
About the Ҷоизаи тиллоии A' Design Award
Akbank Career Функсияи асосӣ: Платформаи ҷалби кадрҳо ғолиби Ҷоизаи тиллоии A' Design Award аст, ки эътирофи бениҳоят обрӯманд буда, ба тарҳҳои дараҷаи аввал, аҷоиб ва барҷаста дода мешавад. Ғолибони тилло офаридаҳои бағоят навоварона, дурандешона ва ҷилваноки дурахшонанд, ки нубуғ, хирад ва маҳорати тарроҳони худро инъикос мекунанд. Интизор меравад, ки Akbank Career Функсияи асосӣ: Платформаи ҷалби кадрҳо ихтирои хеле ситоишшуда, роҳбаладгузор ва ёдгорӣ бошад, ки арзиши бесобиқа меорад. Ин тарҳи ғолиби Ҷоизаи тиллоии A' Design Award лоиҳаи тамошобоб ва мӯҳтарам аст, ки хеле судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. Akbank Career Функсияи асосӣ: Платформаи ҷалби кадрҳо эҳсосоти шадиди хоҳишро ба вуҷуд меорад, шӯру шавқро бедор мекунад, эҷодкориро рағбат мебахшад ва моро мафтун месозад.
Press Kit
- Unique Properties
- Akbank Career is an end to end recruitment platform that combines candidate journeys and HR operations within a unified ecosystem. Beyond job listings, Explore and Blog sections transparently present company culture, working models, and development opportunities. Candidates can create personalized CVs for broader career use, track applications in real time, and message recruiters throughout the process. Recruiters and managers oversee all processes through a centralized, data informed dashboard.
- Dimensions & Packaging
- This enterprise recruitment platform unifies candidate journeys, HR operations, document management, and data driven reporting within a scalable digital ecosystem. Developed with an end to end experience approach and a design-system foundation, it runs on OpenShift based backend services with an Angular frontend architecture. The platform works adaptively across web, tablet, and mobile devices.
- Tags
- Career Website, Candidate Experience, User Experience, User Interface, Human Resources Technologies, Talent Management
- Production Technology
- The Akbank Career was developed through an iterative product development methodology grounded in user research. Adopting a user experience design approach, the experiences of candidates, recruiters, and hiring managers were addressed holistically, with prototypes and user testing conducted at every phase to validate design decisions. Built using an agile workflow, the platform is designed on a scalable and sustainable architecture integrated with internal systems.
- Design Challenge
- The core challenge was designing a large-scale career platform that could balance speed, technical constraints, and meaningful user experience. Within tight timelines and evolving technical boundaries, the team needed to translate research insights into practical, scalable design decisions. Coordinating multiple stakeholders across HR, IT, and business units required prioritization and alignment, while ensuring that usability, clarity, and candidate confidence were never compromised.
- Research
- This project included a mixed-method design research approach to redesign Akbank’s career website throughout the entire design cycle. The objective was to understand candidates’, employees’ and hiring managers’ expectations and remove friction in job discovery and application flows. We combined interviews, workshops, usability tests, surveys, tree tests and benchmarks with over 400 participants. Insights reshaped information architecture, content tone, filters and navigation, resulting in clearer job discovery, improved application experience and a more inclusive, transparent hiring journey.
- Inspiration
- The Akbank Career was shaped by the observed need for transparency, clarity, and visibility throughout the candidate journey, alongside opportunities to streamline and accelerate internal recruitment operations while eliminating dependency on external development partners.
- Project Duration
- The project started in October 2023 in Istanbul and finished in March, 2026 in Istanbul and was exhibited in Istanbul, 2026.
- Operation Flow
- Candidates explore job opportunities at Akbank, review the company’s culture and benefits, and apply to the roles that best match them. They can easily create and download their resumes to use on other platforms. Applicants track their application status through their profile and stay informed throughout the process. HR teams and managers view all candidates and positions in a single dashboard, enabling fast and secure hiring decisions.
- Patents
- Copyrights belong to Akbank T.A.Ş, 2026.
- Image Credits
- Image #1: Illustrator, Akbank Design Studio, 2026.
Image #2: Illustrator, Akbank Design Studio, 2026.
Image #3: Illustrator, Akbank Design Studio, 2026.
Image #4: Illustrator, Akbank Design Studio, 2026.
Image #5: Illustrator, Akbank Design Studio, 2026.
Video Credits: Videographer, Akbank Design Studio, 2026.