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Milk Easy Plus Функсияи асосӣ: Кафкоркунаки шир by Florian Seidl

Milk Easy Plus Функсияи асосӣ: Кафкоркунаки шир by Florian Seidl is a highly esteemed winner of the very prestigious 2026 Ҷоизаи нуқрагии A' Design Award in Дизайни лавозимоти хонагӣ Competition Category.


НуқраЛавозимоти хонагӣ· 2026

Milk Easy Plus Функсияи асосӣ: Кафкоркунаки шир

by Florian Seidl

Client: Lavazza

Ҷоизаи нуқрагии A' Design Award Winner in Лавозимоти хонагӣ Category

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Verified Award Winner

Verify Award Status for #183429

Colors

The Design

About Milk Easy Plus Функсияи асосӣ: Кафкоркунаки шир

Матни китоб: Milk Easy Plus як кафкоркунаки баландсифатест, ки аз ҷониби Lavazza тарроҳӣ шудааст, то капучинои аслии итолиёиро дар хона таҳия кунад ва дорои шакли паймон, конусӣ ва интерфейси барои корбар осон мебошад, ки аз дастгоҳи Tabli илҳом гирифта шудааст. Он кафк ҳам гарм ва ҳам сардро пешниҳод мекунад, бо сарпӯши шаффоф барои назорати раванд ва тозакунии осон. Маҳсулот бо кори содда, тарроҳии ҷасур ва истифодаи пластикҳои дубора коркардшудаи пас аз истеъмол фарқ мекунад, дар ҳоле ки стандартҳои баланди эстетика ва сифатро нигоҳ медорад.

The Recognition

About the Ҷоизаи нуқрагии A' Design Award

Milk Easy Plus Функсияи асосӣ: Кафкоркунаки шир ғолиби Ҷоизаи нуқрагии A' Design Award аст, ки эътирофи фавқулодда обрӯманд буда, ба тарҳҳои сатҳи олӣ, зебо ва таъсирбахш дода мешавад. Ғолибони нуқра асарҳои бағоят дурахшон ва бениҳоят эҷодкоронаанд, ки таҷрибаи барҷаста, истеъдод ва зиракии тарроҳони худро нишон медиҳанд. Интизор меравад, ки Milk Easy Plus Функсияи асосӣ: Кафкоркунаки шир асари аҷоиб ва намунавӣ бошад, ки ба таври назаррас касбӣ ва амиқан навоваронаанд. Ин тарҳи ғолиби Ҷоизаи нуқрагии A' Design Award ихтирои хеле назаррас ва мавриди таҳсин аст, ки судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. Milk Easy Plus Функсияи асосӣ: Кафкоркунаки шир офаридаест, ки бисёриҳо ба он ҳасад мебаранд ва хостаҳоро бедор мекунад, эҳсосоти мусбат меорад ва ҳайрат ва тааҷҷуб ба вуҷуд меорад.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This elegant frother was specifically designed to complete the Lavazza product range. It is both practical and simple to use. A few simple gestures to prepare a wide range of milk based beverages and it also works perfectly with plant based milk. With the touch of a button, you can switch between the different preparations. Hot milk, foamed milk, hot and cold cappuccino. The magnetic whisk is easy to remove and wash. The coated vessel can be rinsed and cleaned easily too.
Dimensions & Packaging
Dimensions: 110mm / 110mm / 210 mm
Weight: 1kg
Power 460W, Voltage 220-240, Frequency 50-60 Hz
Minimum milk capacity 90 ml, Maximum milk capacity 180 ml
Removable parts are dishwasher safe.
It comes nicely boxed in a recycled cardboard box along with a Quick Start Guide and a more detailed instruction booklet.
Tags
Lavazza, coffee, espresso, cappuccino, latte, milk, frother, recycled plastic
Production Technology
main shell: injection moulded plastic (ABS)
coated milk container,
logo: pad printed
feet, UI, lid gasket: silicone rubber
Design Challenge
Milk Easy Plus has just been launched and is replacing a very successful product. The biggest challenges were a tight development process and conflicting requirements with regards to the volume of the internal milk container and the overall diameter.
Research
Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration
The product was designed inhouse and is the second generation of the successful Milk Easy frother. The design of the compact, elegant shape is a natural evolution of Lavazzas form language and makes sure the product is in line with other important new products like the new Tabli product range. The Design is characterized by its classical appearance and simple operability.
Project Duration
The project was designed in Turin, Italy. The complete product development from initial concept to final product took about 18 months.
Operation Flow
Milk Easy Plus has a small footprint and will fit almost everywhere. The product is incredibly easy and intuitive to use. Just insert the magnetic whisk and add milk to the desired level. Place the frother on its base, close the transparent lid to avoid splashes. By pressing the button, you can switch between the different preparations. After a quick frothing cycle, the frother will beep twice and you can simply pour the frothed milk to enjoy a delicious cappuccino or latte. Enjoy!
Patents
Design patent/registered design
Image Credits
Lavazza

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