Tick Tock Turtle Соати ҳушдоркунандаи кӯдакона by Daniel Lau

Tick Tock Turtle Соати ҳушдоркунандаи кӯдакона by Daniel Lau is a highly esteemed winner of the very prestigious 2019 Ҷоизаи оҳании A' Design Award in Дизайни маҳсулоти кӯдакон ва навзодон Competition Category.

ОҳанМаҳсулоти кӯдакон· 2019

Tick Tock Turtle Соати ҳушдоркунандаи кӯдакона

by Daniel Lau

Client: emagine A

Ҷоизаи оҳании A' Design Award Winner in Маҳсулоти кӯдакон Category

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Verified Award Winner

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The Design

About Tick Tock Turtle Соати ҳушдоркунандаи кӯдакона

Тик Ток Лакпушт барои кӯдакони ҳама синну солҳо тарроҳӣ шудааст. Кӯдакон метавонанд гузашти вақтро осон дарк кунанд тавассути тамошои нуқтаҳои равшан дар қабоғ, ки инчунин ҳамчун чароғҳои бедоршавии пайдарпайи субҳ амал мекунанд. Вақте ки ҳушдоркунанда фаъол мешавад, чароғҳо тамоми сатҳро пур мекунанд, гӯё ки онҳо пластинкаҳои рӯи қабоғи лакпушт бошанд. Қабоғ инчунин ҳамчун тугма амал мекунад, то кӯдакон чароғҳои шабонаи сурхро фаъол кунанд, дар ҳоле ки дигар тугмаҳои танзимоти волидайнӣ дар зери қабоғи ҷудошаванда пинҳон карда шудаанд. Нимаи поёнии лакпушт аз силикони нарми дараҷаи хӯрокворӣ сохта шудааст ва шабҳо ба кат мустаҳкам часпида мемонад.

The Recognition

About the Ҷоизаи оҳании A' Design Award

Tick Tock Turtle Соати ҳушдоркунандаи кӯдакона ғолиби Ҷоизаи оҳании A' Design Award аст, ки эътирофи обрӯманд буда, ба тарҳҳои хуб дода мешавад, ки талаботи касбӣ ва саноатиро, ки аз офаридаҳои хуб тарҳрезишуда интизор меравад, иҷро мекунанд. Ғолибони оҳан маҳорати бузург, ихтисоси баланд, фаҳмиши коршиносона ва иқтидори эҷодии офаринандагони худро нишон медиҳанд. Интизор меравад, ки Tick Tock Turtle Соати ҳушдоркунандаи кӯдакона офаридаи хеле қадршуда, мавриди таҳсин ва маҳбуб бошад, ки амалӣ ва навоварона аст. Ин тарҳи ғолиби Ҷоизаи оҳании A' Design Award беҳтарин амалияи соҳаро муттаҳид мекунад ва хусусиятҳои босалоҳияти фаннӣ дорад, ки бо донишҳои амалӣ ва истеъдод пайваст шудаанд. Tick Tock Turtle Соати ҳушдоркунандаи кӯдакона барои диққаткорияш эҳтиром мешавад ва барои таъмини беҳбудиҳои сифати зиндагӣ, ки ба беҳтар кардани ҷаҳон кумак мекунанд, тарҳрезӣ шудааст.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Tick Tock Turtle is a fully modular design that can be outfitted with various child friendly outer appearances. The patent pending inner design allows an array of parental settings buttons to be hidden away from view inside its shell which also a button for kids. When the sunrise lights are activated, the plates of the shell illuminate one by one slowly getting brighter form a fully lit shell.
Dimensions & Packaging: 200 mm x 200 mm x 76 mm
0.47 kg
Tags: Kids clock, sleep trainer, learn time, sleep aid, light alarm, sleep cycle alarm, portable alarm, activity timer
Production Technology: A significant amount of time was spent prototyping to account for the optics of the shell light effect. Varying shapes of the lenses needed to be adjusted to produce a rounded circle on the shell when lit up. Different finishes on the lenses and translucency on the shell were experimented with to reach the desired illuminated soft dot effect.
Design Challenge: Based on user survey, it was unanimous that a two tone design was the favored as opposed to a single tone design. The most difficult challenge of this design was ensuring the two tone silicone outer housing was reproducible in a production environment at a cost that would support retail of the product. After multiple trials, it was found that double injection of plastic to produce a two tone silicone product could not meet the product target costs and quality requirements. The final product uses a single tone color injection mold with a silicone paint spray overlay to produce the desired design.
Research: The design of the clock originated based on market survey and patent research where the goal was to implement all of the key health and learning features of existing clocks in a new kids friendly design. Market surveys were done based on online retail analysis tools and patent research was outsourced prior to design. The design was further validated by going through a successful crowdfunding campaign.
Inspiration: The inspiration behind the design was it had to be beautiful yet functional. The shape and pattern of the clock naturally led to a turtle as a child friendly design. The design was created with the thought that the display and the clock numbers needed to be large enough for children to easily see while keeping all parental buttons completely hidden away. Considerations were made that physical buttons must be included for ease of use as opposed to a wireless approach.
Project Duration: The project started in April 2017 and was finished in May 2018
Operation Flow: Tick Tock Turtle was designed to be the all-in-one sleep companion. With a wide range of functions, its key features include wake up lights and sleep cycle detection, both of which require the clock to be placed on the mattress next a sleeping child. The silicone material allows the unit to securely stick to the mattress even through child movement on the bed. Settings are made by parents in a hidden layer under the shell. Throughout the night the child can press the shell as a button to activate the night light function of the clock. This also shows the progression of time throughout the night.
Patents: Patent Pending. 29616289. Daniel Lau. 2017. USA
Patent Pending. 29616301. Daniel Lau. 2017. USA
Patented. ZL 2017304632325. Daniel Jiarmin Lau. 2018. China
Patented. ZL 2017304621458. Daniel Jiarmin Lau. 2018. China
Team Members: Daniel Lau, Sabrina Chen, Allen Wang, Jax Liao, Tilin Li, William Liu, Kelly Chow, Archo Yeh
Image Credits: Image Credits: Duncan Longden Photography