The Rules of War Силсилаи плакатҳо by Mirna Noaman

The Rules of War Силсилаи плакатҳо by Mirna Noaman is a highly esteemed winner of the very prestigious 2020 Ҷоизаи нуқрагии A' Design Award in Дизайни графика, тасвирсозӣ ва иртиботи визуалӣ Competition Category.

НуқраГрафика· 2020

The Rules of War Силсилаи плакатҳо

by Mirna Noaman

Client: International Committee of the Red Cross

Ҷоизаи нуқрагии A' Design Award Winner in Графика Category

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Colors

The Design

About The Rules of War Силсилаи плакатҳо

«Қоидаҳои ҷанг» силсилаи плакатҳо дар бораи ҳуқуқи байналмилалии башардӯстона ва қоидаҳои маҳдудкунӣ дар низоъҳои мусаллаҳона мебошад. Дар ин силсила асосан фазои холӣ истифода шудааст, бе рангҳо, шаклҳо ё пайкараҳое, ки метавонанд ба ягон тарафи низоъ ишора кунанд. Чор мавзӯъ таълимоти муштараки ҳуқуқи байналмилалии башардӯстона ва Қуръонро пешниҳод мекунанд. Плакатҳо бо мақсади наздиктар кардани ин қоидаҳо ба шунавандагони арабизабон ва мусулмон дар давоми моҳи Рамазон эҷод шудаанд. Ҳар як плакат андозаи 1000 ба 700 миллиметр дорад ва барои истифодаи чопӣ ва рақамӣ сохта шудааст.

The Recognition

About the Ҷоизаи нуқрагии A' Design Award

The Rules of War Силсилаи плакатҳо ғолиби Ҷоизаи нуқрагии A' Design Award аст, ки эътирофи фавқулодда обрӯманд буда, ба тарҳҳои сатҳи олӣ, зебо ва таъсирбахш дода мешавад. Ғолибони нуқра асарҳои бағоят дурахшон ва бениҳоят эҷодкоронаанд, ки таҷрибаи барҷаста, истеъдод ва зиракии тарроҳони худро нишон медиҳанд. Интизор меравад, ки The Rules of War Силсилаи плакатҳо асари аҷоиб ва намунавӣ бошад, ки ба таври назаррас касбӣ ва амиқан навоваронаанд. Ин тарҳи ғолиби Ҷоизаи нуқрагии A' Design Award ихтирои хеле назаррас ва мавриди таҳсин аст, ки судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. The Rules of War Силсилаи плакатҳо офаридаест, ки бисёриҳо ба он ҳасад мебаранд ва хостаҳоро бедор мекунад, эҳсосоти мусбат меорад ва ҳайрат ва тааҷҷуб ба вуҷуд меорад.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The thought-provoking poster design series utilizes mostly negative space to illustrative conceptual ideas about the rules of restraint in conflict. The brief entailed to include no colors, shapes, or figures that could point fingers at any sides of warring conflict, and so the use of a neutral but powerful image was the answer.
Dimensions & Packaging: 1000 mm x 700 mm x 200 gm
Tags: Peace, War, Humanitarian, Quraan, Islam, Poster Design, Poster, Conflict
Production Technology: iPad Pro, Adobe Photoshop, Adobe Illustrator, Quraan, Red Cross Library
Design Challenge: The biggest obstacle creating visuals for a neutral and impartial organization whose communication work directly affects its ability to have the unique access it has to
Research: To kickstart, an observation of the perception of the Red Cross in the Arab region amongst Muslim countries was taken note of, which was that it was a Christian organization that is secular even in providing aid and people were skeptical to donate money to it. Research was conducted on the similarities between International Humanitarian Law, which is essentially the mandate of Red Cross, and Quraan, which is in some sense the "mandate" of the aforementioned audience. The similarities were very clear and directly instructed, and therefore, four themes were identified to be visualized.
Inspiration: Created for the worst of times, International Humanitarian Law preserves the core of our common humanity. However, with the amount of shocking violations to it nowadays, its capacity to provide real protections for the victims of today's complex armed conflicts has been in question by many. To bring international humanitarian law closer to Arab speaking audiences and Muslim communities during Ramadan, this set of posters was created to stir conversation and communicate the very similar teachings of International Humanitarian Law and Islam.
Project Duration: This project was created during the month of May 2019 in Cairo, Egypt.
Operation Flow: These posters are designed to live both in printed and digital form. On social media platforms belonging to Red Cross, the posters garnered great relevance to the audience, and was shared widely. With people supporting the messages of peace and being in favor of promoting humanitarian values.
Patents: Copyrights belong to the International Committee of the Red Cross, 2019.
Team Members: Mirna Noaman
Salma Nasrallah
Safaa Abdelbaky
Ahmad Al Dawoody
Martin Unternaehrer
Image Credits: Illustrator / Creative Director: Mirna Noaman