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ReAim ፑሽ ምልክታት መድረኽ by Miodrag Karalejic

ReAim ፑሽ ምልክታት መድረኽ by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ኢንተርፌስ፣ ምትእስሳርን ተመኲሮ ተጠቃምን Competition Category.


ብሩርኢንተርፌስ· 2021

ReAim ፑሽ ምልክታት መድረኽ

by Miodrag Karalejic

Client: ReAim

ናይ ብሩር ሽልማት A' Design Award Winner in ኢንተርፌስ Category

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Colors

The Design

About ReAim ፑሽ ምልክታት መድረኽ

ሪኤይም ተጠቀምቲ ተሳትፎ ንምዕባይ ቀሊል መንገዲ ይህብ። ሪኤይም ንጎብኚታት ዕላማ ዘለዎም ፑሽ ምልክታት ንምልኣኽ ዝውዕል እዩ፣ ንሳቶም ድማ ተመሊሶም ክመጹ ይገብሮም። እዚ መድረኽ'ዚ ንውነን ዝተፈላለዩ ዓይነታት ዌብሳይታት፣ ተዓዘብቶም ኣብ ዌብሳይቶም ከይተረፈ ምስ ዘይኮኑ እኳ፣ ብፑሽ ምልክታት ንምብጻሕን ናይ ምድግጋም ምትእስሳርን ኣገልግሎት ይህብ። ዕላማኡ ድማ ዝኾነ ሰብ ድሕሪ ምዝገባ ኣብ ውሽጢ ደቓይቕ ዘመተ ከውጽእ፣ ፈጠራታት ከወስኽን ፑሽ መልእኽትታት ክልእኽ ከጀምር ከኽእል እዩ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

ReAim ፑሽ ምልክታት መድረኽ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። ReAim ፑሽ ምልክታት መድረኽ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። ReAim ፑሽ ምልክታት መድረኽ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging
ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags
ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology
The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge
Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research
In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration
ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration
It started in January 2020 and launched in August 2020.
Operation Flow
We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members
Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic

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