Target ዘመተን ደገፍ መሸጣን by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማስታወቂያ፣ ማርኬቲንግን ርክብን Competition Category.

ብሩርማስታወቂያ· 2021

Target ዘመተን ደገፍ መሸጣን

by Ralf Kauffmann

Client: Brainartist GmbH

ናይ ብሩር ሽልማት A' Design Award Winner in ማስታወቂያ Category

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Verified Award Winner

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ሕጂ ፍለጡ Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Target ዘመተን ደገፍ መሸጣን

ኣብ 2020፣ ብራይንኣርቲስት ንዓሚል Steitz Secura ሓደስቲ ዓማዊል ንምርካብ ብዙሕ-መራኸቢ ዘመተ ኣእተወ፡ ልዑል ውልቃዊ መልእኽቲ ብምጥቃም ናብ ደጌ ዝኾኑ ዓማዊል ዝኸበደ ዒላማዊ ፖስተር ዘመተን ምስ ዝሰማማዕ ጫማ ካብ ህሉው ኮለክሽን ውልቃዊ መልእኽቲን። ተቐባሊ ምስ ሓይሊ መሸጣ ቆጸራ ምስ ዝገብር ወይ ምስ ትገብር እቲ ዝሰማማዕ ጽምዲ ይቕበል። ዕላማ እቲ ዘመተ Steitz Secura ን እቲ "ዝሰማማዕ" ትካል ከም ፍጹም ጽምዲ ንምቕራብ እዩ ነይሩ። ብራይንኣርቲስት እቲ ምሉእን ኣዝዩ ዓወታውን ዘመተ ኣማዕበለ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Target ዘመተን ደገፍ መሸጣን ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Target ዘመተን ደገፍ መሸጣን ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Target ዘመተን ደገፍ መሸጣን ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: STEITZ SECURA, a manufacturer of safety and work shoes, had the goal of repositioning the brand appearance in the market. The new appearance was to be eye-catching, challenging and unusual for the sector and the competition. The unmistakable statement of wanting "the best" reflects the promise to customers to expect only "the best". The revision of communication in all areas, from online, social media, B2B, trade fair and POS defines the new attitude of STEITZ.
Tags: Target Campain, Out of home, Mailing, Campaing design, strategy
Inspiration: in a spiral of the typical contrasting images of boxers etc. who, however, pay high respect to each other and acknowledge each other's performance
Patents: Declaration of agreement
MarcWolter
Mail: marc.wolter@steitzsecura.com
Phone: +49 6352 / 4002 - 166
Date: 20.10.2020

We, Louis Steitz Secura GmbH + Co. KG , give our advertising agency, BRAINARTIST GmbH,
permission to submit our joint marketing campaign for an award announcement. We have been
informed about the award submission and support this project. We also grant permission to
use the model illustrations.

is in Documents.
Image Credits: Copyright by Louis STEITZ SECURA
GmbH + Co. KG
Vorstadt 40
67292 Kirchheimbolanden