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Be:side ካፌን ውቕርናን by Akitoshi Imafuku and Lily Sugiyama

Be:side ካፌን ውቕርናን by Akitoshi Imafuku and Lily Sugiyama is a highly esteemed winner of the very prestigious 2021 ናይ ነሓስ ሽልማት A' Design Award in ንድፊ ውሽጣዊ ቦታን ምርኢትን Competition Category.


ነሓስውሽጣዊ· 2021

Be:side ካፌን ውቕርናን

by Akitoshi Imafuku and Lily Sugiyama

Client: Funabashiya

ናይ ነሓስ ሽልማት A' Design Award Winner in ውሽጣዊ Category

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Colors

The Design

About Be:side ካፌን ውቕርናን

ካብ 1805 ጀሚሩ ከም መደብር ሞቺ ኣራውሩት ንነዊሕ ታሪኽ ዘለዎ ፉናባሺያ ንሓድሽ ብድሆኡ፡ እቶም ዲዛይነራት ናብ ባህርያዊ ሱርኦም ምምላስን ነዊሕ ታሪኾም ምኽባርን ኣገዳሲ ምዃኑ ስለ ዝሓሰቡ፡ ነቲ ኣርማዊ ዊስተርያ ኣርበር ናይ ቀንዲ መደብሮም ናብ ዲዛይን ናይቲ ምሉእ መእተዊ ኣተግቢሮም። እዚ ድራማዊ ዲዛይን ናይ መእተዊ ኣብቲ ሰላማዊ ናይ መንበሪ ቦታ ኣብ ኣዮያማ ኣፍልጦ ዝህብ ጥራይ ዘይኮነስ ንሰባት ሳቢቡ፡ ከምኡ'ውን ንዓማዊሎም ከም ናይ ደገ መንበሪ ይኸውን።

The Recognition

About the ናይ ነሓስ ሽልማት A' Design Award

Be:side ካፌን ውቕርናን ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Be:side ካፌን ውቕርናን ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Be:side ካፌን ውቕርናን ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Funabashiya is an arrowroot mochi store with a long history since 1805, and this shop is their new conceptual shop focusing on health and beauty. The wisteria arbor at Funabashiya's flagship store became iconic to their customer.
For new challenge of our client Funabashiya which is with a long history since 1805 as arrowroot mochi store, the designers thought it is important to return to their own roots and cherish their long history. Therefore, they adopted the iconic wisteria arbor of Funabashiya's flagship store to the design of the whole entrance. Not only the dynamic design of the entrance stands out in the quiet residence area in Aoyama and caught people’s attentions, but it also functions as outside seating for their customers.
Tags
Japanese design, wisteria arbor, wood, simple
Production Technology
To emphasize the linear design, the dark grey tiles runs from the terrace to the end of the store, and it makes the store look deeper and the terrace roof inspired by the wisteria arbor more dynamic. The designers kept the interior minimum and simple to make their products stands out and carefully plan the lighting to make the space bright enough but not too plain and boring by creating contrast of light.
Inspiration
Inspiration came from the wisteria arbor at “Funabashiya” flagship store in Kameido. The wisteria arbor became iconic to their customer over the years of their history. For their new challenge, the designers thought it is important to return to their own roots and cherish their long history.
Project Duration
The project started in January 2020 and finished in July 2020 in Shibuya, Japan
Team Members
Lead Design: Akitoshi Imafuku (supermaniac inc.)
Design: Lily Sugiyama (supermaniac inc.)
Lighting Plan: Hiroshi Enami (L GROW)
Construction: Yashima Creation
Image Credits
Daisuke Shima (ad hoc Inc.)

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