Bank Of Shanghai Flagship Store ናይ ችርቻሮ ንግዳዊ ውሽጣዊ ቅርጺ by Shenzhen Scene Aesthetic Design Co., Ltd is a highly esteemed winner of the very prestigious 2023 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ውሽጣዊ ቦታን ምርኢትን Competition Category.
ብሩርውሽጣዊ· 2023
Bank Of Shanghai Flagship Store ናይ ችርቻሮ ንግዳዊ ውሽጣዊ ቅርጺ
by Shenzhen Scene Aesthetic Design Co., Ltd
Client: Bank of Shanghai
ናይ ብሩር ሽልማት A' Design Award Winner in ውሽጣዊ Category
Verified Award Winner
Verify Award Status for #142314The Design
About Bank Of Shanghai Flagship Store ናይ ችርቻሮ ንግዳዊ ውሽጣዊ ቅርጺ
ባንክ ኦፍ ሻንጋይ ፍላግሺፕ ስቶር ኣብ ናይ ቤጂንግ ፋይናንሻል ስትሪት ንዝርከብ ጨንፈር ባንክ ዝተፈጥረ ናይ ችርቻሮ ንግዳዊ ውሽጣዊ ቅርጺ እዩ። እቲ 560 ትርብዒት ሜትሮ ዝስፍሓቱ ቦታ፡ ናይ ኣገልግሎት ምርኢት፣ ምኽሪ፣ ርክብን ንግዳዊ ልውውጥን ዝካየደሎም ቦታታት ዘራኽብ ሞዱላዊ፡ ኣብ ተግባር ዝተመስረተ ኣቀማምጣ ይጥቀም። ኣብቲ መቐበሊ ኣጋይሽ ዝርከብ ትርብዒታዊ ጉልላት ንሩባ ሁዋንፑ ዘዘኻኽርን ንባህሊ ሃይፓይ ናይ ሻንጋይ ዘንጸባርቕን እዩ። እቶም ናይ ደገ ቦታታት ብሩሃትን ክፉታትን ክኾኑ ከለዉ፡ እቶም ውሽጣውያን ክፍልታት ግና ዕንጨይቲ፣ ብቆርበት ዝተሸፈነ ኣቕሑን ጸለምቲ ሕብርታትን ይጥቀሙ። ካብ መሬት ክሳብ ናሕሲ ዝበጽሕ ዝደበዘዘ መስትያት ካብ ተፈጥሮኣዊ ብርሃን ዝመጽእ ድሙቕ ነጸብራቕ የጉድል።
The Recognition
About the ናይ ብሩር ሽልማት A' Design Award
Bank Of Shanghai Flagship Store ናይ ችርቻሮ ንግዳዊ ውሽጣዊ ቅርጺ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Bank Of Shanghai Flagship Store ናይ ችርቻሮ ንግዳዊ ውሽጣዊ ቅርጺ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Bank Of Shanghai Flagship Store ናይ ችርቻሮ ንግዳዊ ውሽጣዊ ቅርጺ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is a flagship branch of Bank of Shanghai. With a modern minimalist design approach and a modular, function based layout, the branch achieves perfect integration of functionality, culture and user friendliness. Filled with ultramodern soft furnishings and equipment, it provides a comfortable environment for clients to receive financial service, consult and conduct business and have a comprehensive communication.
private talk or negotiation. - Dimensions & Packaging
- 560㎡
- Tags
- modular, function-based layout, Haipai culture, flagship bank branch
- Production Technology
- Built with modern construction materials, the bright, spacious outer functional areas give a natural and harmonious air and create a sense of security, allowing clients to do business without worry. The inside areas feature the wood and leather upholstery and a dark color scheme, which brings an air of seriousness and solemness and highlights fairness and rigor, helpful to win clients' trust.
The floor-to-ceiling windows are made of frosted glass to reduce the dazzle of natural light and eliminate the interference of external lights. - Design Challenge
- The major challenge for the design of this project is the trade-off between limited space and unlimited functionality. To this end, the design team creates a moving line that connects service demonstration, experience, communication and business transaction. With the subdivision and integration of multiple functional areas, the branch ensures full functionality and simplifies the process of doing business, offering clients efficient, convenient services in a comfortable environment.
- Research
- As a flagship bank branch located in Beijing's financial area, the project needs to attract more customer traffic amid fierce competition from other financial institutions. To achieve this goal, the design team, while ensuring full functionality, integrates Shanghai's Haipai culture into the architecture to improve clients’ communication and service experience, and thereby win their favor and trust, increase customer stickiness and convey the brand values.
- Inspiration
- As the flagship branch of a local bank in Shanghai, the project draws inspiration from the inclusive of city, avantgarde Haipai culture. Its ceiling is an aesthetic dome that symbolizes the Huangpu River. A harmonious combination of culture and architecture, this design creates a juxtaposed visual effect of history and modernity and induces associations with urban culture of Shanghai. Meanwhile, it conveys the brand values in a subtle manner, contributing to the establishment of corporate image.
- Project Duration
- The project began its design in 2020 and was completed on Beijing's Financial Street in 2021.
- Operation Flow
- The square dome at the lobby, which resembles the Huangpu River, symbolizes uprightness and rigor in traditional Chinese culture. Corresponding to the solemn atmosphere of the inner functional areas, the dome highlights the bank’s serious, meticulous attitude and brings a sense of security to clients. The embedded information display under the dome demonstrates banking services, simplifying the process of most-required services and offering greater convenience to customers.
- Team Members
- Wendong Zhou,
LEE YOUNGBIN,
Shuidong He,
Qilin Yang
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