ዲዛይን Super Ego ዲጂታላዊ ስነ-ጥበብ ብ Kutuko Studio ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ ኮምፒውተር፣ 3ዲ ሞደሊንግ፣ ቴክስቸሪንግን ረንደሪንግን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2023 ናይ ብሩር ሽልማት A' Design Award እዩ።

ብሩርግራፊክስ ኮምፒውተር· 2023

Super Ego ዲጂታላዊ ስነ-ጥበብ

ብ Kutuko Studio

ዓሚል: Kutuko Studio SL

ኣብ ምድብ ግራፊክስ ኮምፒውተር ተሸላማይ ናይ ብሩር ሽልማት A' Design Award

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ንቁጽሪ #144876 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Super Ego ዲጂታላዊ ስነ-ጥበብ

ሱፐር ኢጎ፡ ንባህሊ ተጠቃሚን ንጽልዋ ማሕበራዊ መራኸቢ ብዙሓን ኣብ ሰባት ዝሳለድ ናይ ስነ-ጥበብ ፕሮጀክት እዩ። እቲ ፕሮጀክት ኣብ ማሕበራዊ መራኸቢ ብዙሓን ከም ኢንስታግራም ብላይክስን ፎሎወርስን ንኢጎ ሰባት ብሰናያዊ መንገዲ ምምጋብ ንምትንታን ዝዓለመ እዩ። ህይወቶም ኣብ ምርካብ ዝያዳ ላይክስን ፎሎወርስን ዝተመርኮሰ ሓደስቲ ሱፐር ሂሮስ ናይቲ ሕብረተሰብ ሜታፎራዊ ውክልና ክፈጥር ደለየ። እቲ ፕሮጀክት ኣብ ኢንስታግራም ዘተኮረ እዩ፡ ኣብኡ ድማ ኵሉ ኣብ ኢንተርነት ዝለጠፍ ምስሊ ንኣቓልቦ ተጠቀምቲ ንምሓዝ ከም መርኣዪ ይቐርብ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ብሩር ሽልማት A' Design Award

Super Ego ዲጂታላዊ ስነ-ጥበብ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Super Ego ዲጂታላዊ ስነ-ጥበብ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Super Ego ዲጂታላዊ ስነ-ጥበብ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: SuperEgo is an artistic piece that humorously criticises the consumption and impact that social networks have on people, artificially feeding the individual EGO of many of its users.
ዓቐንን ማዕሸግን: 4960X7015 Pixeles, Tiff RGB
መለለዪታት: 3D Art, Photoshop, After effects, Autodesk 3Ds Max, Marvelous Designer, Cinema 4D
ናይ ምፍራይ ቴክኖሎጂ: For the production of this project, a brainstorming session was held to decide what the character would look like and where he/she would be located. With this, they carried out several sketches to better visualise the idea and see if it fitted with what they had in mind. Once it was clear what they wanted to create, it was time for execution. So they used Cinema4D for lighting, texturing, rigging, zbrush for modelling, after effects for post-production and photoshop for final retouching.
ናይ ዲዛይን ብድሆ: The creative challenge was to find the balance between humour and criticism while building from scratch an invented character within Kutuko.
ምርምር: Super Ego is one of the artistic and personal projects they have created in the studio. For its production, they began by analysing the reality hidden in social networks. They began by detecting the main consequences of the numerous rains of likes or the lack of them until they found the key, the ego. They chose a social network with which to identify their character, and worked on the environment where we wanted to place it. The creative challenge was, without a doubt, to be able to transform a criticism into an affable character that showed the reality of society but with that touch of humour that made him special.
ምንጪ ሓሳብ: The piece was born from a personal reflection on how the use of mobile phones and social networks impact on the way people think. Kutuko has been inspired by a great variety of artists and films from the world of animated films, wanting to give the piece an affable character in contrast to the criticism it hides.
ናይ ፕሮጀክት ግዜ: The following project was set up during the first months of 2020 in Kutuko Studio, Madrid.
ናይ ስርሒት ፍሰት: Super Ego was created as an internal project in Kutuko. The main still is the one that allows you to see the whole character, although they have extracted some stills of detail shots to better perceive some elements of the image as well as textures.
ፓተንታት: Kutuko Studio SL
ኣባላት ጋንታ: COMPANY:KUTUKO STUDIO
CREATIVE DIRECTOR & CGI: Carlos Cabrera
MODELER: Irene M. de Torres
DIGITAL RETOUCH: Maite Martínez Senosiain
ናይ ስእሊ ክረዲት: Super Ego by Kutuko Studio
CREATIVE DIRECTOR & CGI: Carlos Cabrera
MODELER: Irene M. de Torres
DIGITAL RETOUCH: Maite Martínez Senosiain