Westland Insurance ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን by Aura

Westland Insurance ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን by Aura is a highly esteemed winner of the very prestigious 2023 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ውሽጣዊ ቦታን ምርኢትን Competition Category.

ብሩርውሽጣዊ· 2023

Westland Insurance ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን

by Aura

Client: Aura

ናይ ብሩር ሽልማት A' Design Award Winner in ውሽጣዊ Category

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Colors

The Design

About Westland Insurance ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን

ዌስትላንድ ኢንሹራንስ (Westland Insurance) ኣብ ሰሪ፡ ብሪቲሽ ኮሎምብያ፡ ካናዳ ንዝርከብ ቀንዲ ቤት ጽሕፈት ዝተፈጥረ ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን እዩ። እቲ ናይ ስራሕ ቦታ ኣብ ሽዱሽተ ደረጃታት 5500 ትርብዒት ሜትሮ ይሽፍን። እቲ ላዕለዋይ ደርቢ ናይ መቐበሊ ቦታ፡ ማእከል ዋዕላ፡ ቢስትሮን ናይ ምግቢ ኣገልግሎት ክሽነን ዝሓዘ ኮይኑ፡ ከም ናይ ፍጻመታት ቦታ ኮይኑ እውን ከገልግል ይኽእል። ፍሉይ መደያይቦ ነቶም ላዕለዎት ክልተ ደርብታት የራኽብ። እቶም ሓሙሽተ ታሕተዎት ደርብታት 338 ናይ ስራሕ ቦታታት፡ 38 ቤት ጽሕፈታትን 34 ናይ ኣኼባ ክፍልታትን ይሓዙ። ንምንቅስቓስ ንምቅላል፡ ናይ ደገፍን ምትሕብባርን ቦታታት ኣብ ነፍሲ ወከፍ ደርቢ ኣብ ተመሳሳሊ ቦታታት ይደጋገሙ። ኮንክሪት፡ ዕንጨይትን ብኢድ ዝተኣለሙ ምንጻፋትን ህዱእ ሃዋህው ይፈጥሩ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Westland Insurance ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Westland Insurance ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Westland Insurance ናይ ቤት ጽሕፈት ውሽጣዊ ዲዛይን ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Focusing on flexibility, the top floor houses the reception area, conference center, bistro and catering kitchen and can double as an event space when needed. A featured staircase adjoining the top floors allows for connection between workstations and the reception. Westland’s value of diversity is seen throughout the space through distinctive artwork, accessible signage, and graphics.
Dimensions & Packaging: The workplace is 5500 square meters in size and split into six levels. The reception area, conference center, bistro, and catering kitchen are located on the top floor. 338 workstations, 38 offices, and 34 meeting rooms are distributed across the five lower floors. Support and collaboration areas are positioned in the same or comparable locations on each floor to provide staff familiarity across all levels.
Tags: collaborative, warm, natural, inviting, Canadian, organic, adaptable, inclusive
Production Technology: A workplace that supports connection, collaboration, and company growth. Modular planning creates a futureproof workplace that suits various work styles. The design enables various forms of work, from intimate brainstorming sessions to conferences. There is an equitable distribution of offices and workstations, and employees can sit anywhere and feel at ease. To highlight Canada, local elements were utilized. Concrete, wood, handwoven rugs are included to provide a calm space for staff.
Design Challenge: The irregular floorplate for the base building features sharp corners. The harsh angle of the building did not align with the design goal of having a welcoming and approachable space. Designers were challenged to include curved forms to provide a calming sensation and a subconscious relation to the natural environment.
Research: Primary research was used to assess space needs. The goal was to figure out how its employees work best and how to best accommodate a hybrid working model. Through company-wide assessments and leadership interviews, data was collected to identify workstyle personas which inform the amount and types of spaces needed within the workplace. Scenario planning utilized this data to set the layout. With the help of this research, Westland was able to reduce square footage needs and increase savings.
Inspiration: Westland Insurance's new 5500 square meter head office is flexible, represents its brand and culture, and promotes connection. The office features natural elements and materials local to Canada. With inspiring and approachable as the design concept, each floor has a consistent welcoming feel. Common elements and repetition in materiality provide unity between floors and easy navigation. Inspiring views are celebrated by highlighting them for shared common use among staff. Common features and repetition in materiality provide unity between floors and easy navigation.
Project Duration: Phase one (discovery and workplace strategy) of the project began in September 2020. The design phase began in March 2021 and continued until September. The company took possession of the space in June 2022. The project is based in Surrey, British Columbia, Canada.
Operation Flow: The bistro was intentionally placed on the top floor and features elements not offered on other floors to bring employees together. A featured staircase connecting the top two floors allows employees to have more casual encounters. Support and collaboration spaces are seen in the same or similar locations on every floor to allow employees to travel seamlessly throughout the six levels of the office.
Team Members: Designer: Salma Sidiqqi
Designer: Chris Palting
Designer: Isidora Celic
Image Credits: Luke Potter Photography