Geneo ንድፊ ኣውደ ምርኢት (ሾውሩም) ብ Belina Zhang

ዲዛይን Geneo ንድፊ ኣውደ ምርኢት (ሾውሩም) ብ Belina Zhang ኣብ ናይ ውድድር ምድብ ንድፊ ውሽጣዊ ቦታን ምርኢትን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2023 ናይ ነሓስ ሽልማት A' Design Award እዩ።

ነሓስውሽጣዊ· 2023

Geneo ንድፊ ኣውደ ምርኢት (ሾውሩም)

ብ Belina Zhang

ዓሚል: Shanghai Brander Brand Design., Ltd

ኣብ ምድብ ውሽጣዊ ተሸላማይ ናይ ነሓስ ሽልማት A' Design Award

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ንቁጽሪ #151218 ሽልማት ኣረጋግጽ

ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Geneo ንድፊ ኣውደ ምርኢት (ሾውሩም)

ጄኔዮ ቴክኖሎጂ ምስ ንቡራት ንህዝቢ ንኽ ዝፍጠሩ ቀመማት ዘጣመረ ንኣቕሑት ክንክን ቆርበት ዝተዳለወ ኣውደ ምርኢት እዩ። እዚ 280 ትርብዒት ሜትሮ ዝሽፍን ቦታ ማይ፣ ኣትክልትን ኦክስጅንን ከም ቀንዲ ኣርእስቱ ይጠቕም። ቦታ መእተዊ ፈሲስ ማይ ዘለዎ ናይ ብርሃን ትርኢት፣ ናይ ብልቃጥ መንደቅ፣ ናይ ስእሊ መንደቅን 5D ሲነማን ዝሓዘ እዩ። ናይ ብልቃጥ መንደቅ ክዞር ዝኽእል ኮይኑ፣ ብርሃን ድማ ኣብ ውሽጡ ዝርከቡ ፍልይ ዝበሉ ኣትክልቲ ይገልጽ። ኣብ ቦታ ቪድዮ፣ ናይ ላዕሊ (ናሕሲ) መብራህትን ስርዓት ሽታን ምስ ትሕዝቶ ፊልም ብምትእስሳር ይቕየር። ናይ ኮንክሪትን ተራዞን ዝመስል ንኡስ ንድፍ ንቡር ከምኡውን ናይ ጥንታዊ ትርኢት ይህብ፣ ኩሎም ኩርናዓት መንደቓት ብኢድ ተጠውዮምን ተለልኩ ኮይኖምን ተዳልዮም ኣለዉ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ነሓስ ሽልማት A' Design Award

Geneo ንድፊ ኣውደ ምርኢት (ሾውሩም) ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Geneo ንድፊ ኣውደ ምርኢት (ሾውሩም) ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Geneo ንድፊ ኣውደ ምርኢት (ሾውሩም) ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Geneo is a tech-driven skin beauty brand infusing technology with natural skin care ingredients. This design intends to concretize the product features or advantages through special space and lighting design. Capitalizing on the crafted setups at the entrance, including flowing water light, bubble wall, portrait wall and 5D cinema, every user who walks into the brand store will readily know the product advantages, as if they stood in the exclusive space of Geneo brand.
ዓቐንን ማዕሸግን: Showroom covering 280m²
መለለዪታት: beauty, tech, nature, interior, branding
ናይ ምፍራይ ቴክኖሎጂ: Geneo is a tech-driven beauty brand originating from Israel, so the showroom was constructed using a lot of pseudo cement, terrazzo and other building materials that seem to be natural and primitive, with a view to shaping a style approximating the brand’s origin.
ናይ ዲዛይን ብድሆ: Even though we hope to make a form like flowing water in the showroom, it is really hard to do so. For this reason, all the wall corners in the showroom were rounded. For the accuracy of round corners, we used a lot of manual work and time to polish. Especially for the interior doors, the vertical faces of the doors are cambered, so we had to polish by hand and made double cambered doors. In addition, we intensified our efforts to create a natural terrazzo texture of the flooring because material will show different color tones depending on the degree of dryness.
ምርምር: The pain points of tech beauty products necessitate the highlighting of product strengths in respect of natural and healthy ingredients. In this vein, we attempt to promote a natural, healthy beauty and deliver a relaxing and distinctive sensory experience to users with respect to the showroom construction and the associated installations in the showroom.
ምንጪ ሓሳብ: In the design stage, the showroom was designed to incorporate the elements of oxygen, water and plants. As water, plants and oxygen are the underlying features of Geneo products, we extracted them as the space elements. Inspired by this and considering the interactive experience among users in the showroom, we blended product related elements with the facilities in the showroom, in order to present the brand-specific atmosphere.
ናይ ፕሮጀክት ግዜ: Geneo’s physical store project
Design commenced in October 2022
Construction commenced in December 2022
Store opened in mid-February 2023
ናይ ስርሒት ፍሰት: The bubble wall at the entrance of the showroom is a space interaction installation. Once rotated, it receives light illumination and displays different types of plants, so that the diverse and natural product ingredients of Geneo brand are visualized. In the video display area, the lighting and fragrance system on the ceiling will make color and fragrance varied according to the video content, thus getting users immersed in respect of sight, smell and sound. In all kinds of functional areas that follow, users are given an access to product services.