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Axel ብገዛእ ርእሱ ዝቕመጥ መንጠቒ ልብሲ by Ivan Levak and Iva Grgic

Axel ብገዛእ ርእሱ ዝቕመጥ መንጠቒ ልብሲ by Ivan Levak and Iva Grgic is a highly esteemed winner of the very prestigious 2025 ናይ ነሓስ ሽልማት A' Design Award in ንድፊ ኣቕሑ Competition Category.


ነሓስኣቕሑ· 2025

Axel ብገዛእ ርእሱ ዝቕመጥ መንጠቒ ልብሲ

by Ivan Levak and Iva Grgic

Client: Iva.n Design Studio

ናይ ነሓስ ሽልማት A' Design Award Winner in ኣቕሑ Category

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The Design

About Axel ብገዛእ ርእሱ ዝቕመጥ መንጠቒ ልብሲ

ዝያዳ ነገራት ኣብኡ እንተ ትንጥቖ፡ ዝያዳ ርጉእ ይኸውን፤ እዚ ንዚ ፍርያት ዝምልከት ቀንዲ መግለጺ እዩ። መንጠቕቲ ልብሲ መብዛሕትኡ ግዜ ናይ ምትሓዝነት ጸገማት ኣለዎም፤ ጃኬታት፡ ኮታት፡ ስዌተራት ወዘተ ንመንጠቒኡ ከጽርይዎ ይኽእሉ። ኣብ ጉዳይ ኣክሰል፡ ኣብ እዋን ዲዛይን፡ ዲዛይነራት ስሕበት ምድሪ ከም መሓዛይ ብምጥቃም፡ ተጠቀምቲ ነቲ ነዊሕ መንጠቒ ማእከላይ ኣክሲሱ ተጠቒሞም ኣብ ማእከል ንኽቕመጥ ይሕግዙ። ኣክሰል ልዑል ጽሬት ዘለዎ ፍርያት እዩ። ብኽልተ ኣካላት ጥራይ ተሰሪሑ፤ ናይ ብረት መራኸብን ዓቢ ዕንጨይቲ እግርን። ብሰለስተ ዝተባዝሐ። ብኢድ ስለ ዝተሰርሐ ንምጽጋን ቀሊል እዩ።

The Recognition

About the ናይ ነሓስ ሽልማት A' Design Award

Axel ብገዛእ ርእሱ ዝቕመጥ መንጠቒ ልብሲ ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Axel ብገዛእ ርእሱ ዝቕመጥ መንጠቒ ልብሲ ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Axel ብገዛእ ርእሱ ዝቕመጥ መንጠቒ ልብሲ ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
'The more items you hang on it, the more stable it gets' - is the main statement regarding this item. Coat hangers very often have stability issues; jackets, coats, sweaters etc. are leaning the hanger. In Axel's case, while designing, we used gravity as an ally - to help us keep the tall hanger centered using its mid axis. Axel is a high quality product. Made only by two elements; a steel joint and a massive wood leg. Multiplied by three. Easy to repair since it's hand built.
Dimensions & Packaging
The hanger is 170 cm tall, and the base is 44cm wide, weights 4kg and comes in a flat box which is 173cm x 9cm x 4cm.
Tags
furniture, storage, hanger, wardrobe, clothes, interior, hallway, lobby
Production Technology
Made of 3mm steel and solid 4x2cm oak wood. Minimalized and reduced to be as light as possible, which makes it also very easy to handle and move it around the house. Axel has only two main elements that by multiplication, connected by 18 screws in total, becomes a heavy duty (15 items including coats, jackets, sweaters) holder. Very easy and quick to assemble by one person and a single #3 hex key.
Design Challenge
Regarding the challenges we faced while designing, the most complex was to find balance between solid stability and making the hanger as narrow as possible so it can easily fit into small hallways and rooms.
Research
Since both of us, Iva and I, have master degrees in industrial design, after a few sketches we started doing 1:1 models in wood, cardboard, metal and plywood. Everything we could find inside and around the house during the Pandemic. While doing the design index research, we come across that a lot of existing hangers have only three 'horns' to handle the load. And they are usually pointing towards the outer rim of the vertical composition... So we decided to turn these features the other way. Pointing the 'horns' towards the inside and using the central, metal construction for extra loading spaces (making hooks for coats in the process of CNC laser cutting). Also using the middle axis for better static stability.
Inspiration
While being a student and living a modern nomadic life, there were a lot of addresses. Constant moving from one apartment to another. A lot of temporary furniture, usually from Ikea, was left in those 'homes'. We all have our favorite piece of furniture that we love to take with us when moving to a new home. Axel represents a human size item that can easily be disassembled into a flat, narrow card box and easily carried away by hands or on a bicycle. A true piece of lightweight solid furniture.
Project Duration
The project started in Zagreb, during the Covid Era. First sketches were made in 2021 and the final prototype had a premiere in Milan during Salone Del Mobile 2023.
Operation Flow
This object can be operated by one or both hands. Once unboxed, the transformation from its flat pack 2D state to the final 3D composition can be easily done with 6 metal joints for the metal core and the additional6 screws to connect the central metal joint with the wooden legs. The interaction with this object isat least two times daily. Depending on how much its user takes on and off its wardrobe.
Team Members
Ivan Levak, Iva Grgic
Image Credits
Photo by Marija Gasparija

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