Huong Incense ናይ ብራንድ መንነት፣ ዲዛይን መሸፈኒ ኣቕሓ ብ Huy Nguyen Tran

ዲዛይን Huong Incense ናይ ብራንድ መንነት፣ ዲዛይን መሸፈኒ ኣቕሓ ብ Huy Nguyen Tran ኣብ ናይ ውድድር ምድብ ንድፊ ማስታወቂያ፣ ማርኬቲንግን ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2026 ናይ ነሓስ ሽልማት A' Design Award እዩ።

ነሓስማስታወቂያ· 2026

Huong Incense ናይ ብራንድ መንነት፣ ዲዛይን መሸፈኒ ኣቕሓ

ብ Huy Nguyen Tran

ዓሚል: Huong

ኣብ ምድብ ማስታወቂያ ተሸላማይ ናይ ነሓስ ሽልማት A' Design Award

8,326

ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #178292 ሽልማት ኣረጋግጽ

ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Huong Incense ናይ ብራንድ መንነት፣ ዲዛይን መሸፈኒ ኣቕሓ

ሁኦንግ (Huong) ንዘመናዊ ቬትናማዊ ዕጣን ብራንድ ዝተዳለወ ናይ ብራንዲንግን መሸፈኒ ኣቕሓን ፕሮጀክት እዩ። እዚ ዲዛይን ኣምልኾ ኣቦሓጎታት ንመንእሰያት ወለዶታት ከም ህዱእ ናይ ስምዒት ስርዓት ብሓድሽ መንገዲ ይትርጉሞ። ሕብርታት ንሓሙሽተ ባእታታት ይኽተሉ፣ ኣቃውማ እቲ መሸፈኒ ኣቕሓ ድማ ካብ ሽዱሽተ ስኒትን ካብቲ ባህላዊ ሰለስተ ክፍልታት ዘለዎ ገዛን ዝተወስደ እዩ። እቲ ስብስብ ሽዱሽተ ኩርናዕ ዘለዎ ቀንዲ ሳጹን፣ ሽዱሽተ ውሽጣውያን ሳጹናት ዕጣን፣ ክልተ መትሓዚ ዕጣንን ዝተሓትሙ ጽሑፋትን የጠቓልል። ጋፕ (Gap) ዝተባህለ መሰነይታ መርበብ ሓበሬታ ነቲ ሓደ ዓይነት ናይ ምስሊ ስርዓት የስፍሖ፣ በጻሕቲ ድማ ካብ ናይ ገዛእ ርእሶም ጽላሎት ዝተፈጥሩ ምስልታት ኣቦሓጎታት ክራኸቡ የኽእሎም።

እቲ ኣፍልጦ

ብዛዕባ ናይ ነሓስ ሽልማት A' Design Award

Huong Incense ናይ ብራንድ መንነት፣ ዲዛይን መሸፈኒ ኣቕሓ ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Huong Incense ናይ ብራንድ መንነት፣ ዲዛይን መሸፈኒ ኣቕሓ ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Huong Incense ናይ ብራንድ መንነት፣ ዲዛይን መሸፈኒ ኣቕሓ ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Huong (Scent) is a contemporary incense brand that reinterprets Vietnamese ancestor worship for younger generations through a refined sensory-wellness ritual. Distinctive strengths include a heritage-led identity system, Five Elements color logic, and packaging architecture derived from Six Harmonies and traditional three-compartment house typology. The project is extended by Gap (Meet), an interactive platform where users’ shadow-based ancestral silhouettes connect personal memory with collective lineage.
ዓቐንን ማዕሸግን: The set includes 1 hexagonal master box, 6 inner incense boxes, 2 incense holders, and supporting printed materials (brochure, leaflet, instruction card). The structure is based on Six Harmonies and a three-panel opening inspired by traditional Vietnamese altar-house layouts. The package combines symbolic storytelling and practical usability, while the Gap (Meet) website extends the same visual system into an interactive digital ritual journey.
መለለዪታት: Renovative, Original, Respect, Nostalgic, Mythical
ናይ ምፍራይ ቴክኖሎጂ: We developed Huong through a research-led creative process that blends cultural storytelling with contemporary brand execution. The system includes identity design, pattern development, structural packaging prototyping, 3D visualization, and interactive web design. From logo to layout, each element was refined through iterative testing to keep the experience meaningful, clear, and emotionally engaging across print, object, and digital touchpoints.
ናይ ዲዛይን ብድሆ: The hardest part was modernizing a sacred tradition without reducing it to decoration. We needed to balance spiritual authenticity with contemporary aesthetics across language, form, and interaction. Another challenge was building one coherent narrative across packaging and digital media. Through repeated cultural review and design iteration, we achieved a system that feels both respectful and relevant to younger audiences.
ምርምር: This project uses qualitative cultural and design research. Our objective was to renew Vietnamese ancestor worship for younger generations. We combined desk research, visual analysis, and iterative prototyping, using historical references, folklore symbols, packaging mockups, and interaction wireframes. Team critiques and user readability checks guided refinement. The result is a clear, heritage-led brand experience that strengthens cultural continuity and makes ritual practice more approachable in modern life.
ምንጪ ሓሳብ: Huong was inspired by Vietnam’s fading tradition of ancestor worship and the profound symbolism of incense as a bridge between worlds. Through cultural research on Vietnamese rituals, Vietnamese Gods, Spiritual Deities, Five Elements Theory, and the Yin–Yang philosophy, the project reinterprets these heritage elements into modern packaging and digital experiences—reviving spiritual values and reconnecting younger generations with their ancestral roots.
ናይ ፕሮጀክት ግዜ: The project started in April 2025 and finished in November 2025 in Ho Chi Minh City, Vietnam
ናይ ስርሒት ፍሰት: The experience begins as users open the hexagonal master box, revealing six incense sets arranged like chapters of a story. Each box unfolds smoothly, guiding the user through layers of discovery—from lighting incense, uncovering its meaning, knowing more about Ancestral Worshipping and Vietnamese Incense Village.

The Gap (Meet) website extends this ritual digitally, letting users interact with ancestral silhouettes inspired by their own shadow—turning a simple act into a personal, spiritual reunion.
ኣባላት ጋንታ: Director: Huy Nguyen
Designer: Linh Bui
Designer: Thanh Nguyen
Motion Designer: An Do
Copywriter: Mai Phuong Le
Copywriter: Thien My Bui
Motion Designer: Thanh Dang
3D Supervisor: Thu Pham
3D Designer: Khanh Nguyen
Instructor: Ha Van Minh