Dorina Nowill ዓመታዊ ጸብጻብ by Ruis Vargas is a highly esteemed winner of the very prestigious 2020 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ሕትመትን ዝተሓትመ ሚዲያን Competition Category.

ብሩርሕትመት· 2020

Dorina Nowill ዓመታዊ ጸብጻብ

by Ruis Vargas

Client: Laika

ናይ ብሩር ሽልማት A' Design Award Winner in ሕትመት Category

32,251

Verified Award Winner

Verify Award Status for #98400

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Dorina Nowill ዓመታዊ ጸብጻብ

ዶሪና ኖዊል ንዕዉራት ወይ ዝተሓተ ራእይ ንዘለዎም ሰባት ንዘገልግል ትካል ዝተነደፈ ዓመታዊ ጸብጻብ እዩ። ኣብ ብምሉኡ እቲ ሕታም፡ ኣብ ጥቓ እቲ ዝተሓትመ ጽሑፍ፡ ሓረጋትን ቅርጽታትን ዝፈጥሩ ናይ ብሬይል ነጥብታት ተጠቒሞም ኣለዉ። እቲ ሽፋን ደረቕ ኣንፀባራቒ ነጥብታት ስለ ዝሓዘ፡ እቲ ጸብጻብ ብምንኻይ እውን ክንበብ ይኽእል። እቶም ገጻት ብምኽንያት ናይቲ ስፍሕ ዝበለን ብምንኻይ ዝርአን ገጹ ኣብ ዝተመርጸ ኦፍሰት ወረቐት ብኣርባዕተ ሕብርታት ተሓቲሞም ኣለዉ። እቲ ጸብጻብ ውጽኢት ናይቲ በጀት ዓመት ብምምዝጋብ ንዝቕጽል ዓመት መምርሒታት የቐምጥ። እቲ ንድፊ እቲ ሕታም ንዅሉ ኣንባቢ ዘጠቓልል ንኽኸውን ይዓልም።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Dorina Nowill ዓመታዊ ጸብጻብ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Dorina Nowill ዓመታዊ ጸብጻብ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Dorina Nowill ዓመታዊ ጸብጻብ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The annual report is permeated by elements in Braille, which dictate the pace of publication and function as components of interaction with the lay reader, bringing him to experience or know this model of writing. Altogether, the pages permeated by the writing of the blind integrate form - writing - and content - subject -, providing an inclusive meaning to the book. Another relevant detail: the cover has a relief print on the dots, allowing blind people to experience tactile reading.
Dimensions & Packaging: Cover: sheet format 640 x 280 mm; Core: Print format 210 x 280 mm. Cover printed on offset paper 240 g/m2, 4X4 colors (CMYK). Core composed of 120 pages in 150 g/m2 offset paper, 4x4 colors. Finish: dry relief on the cover.
Tags: Annual report, print, editorial, graphic design, branding identity
Production Technology: The cover has a proportional book ear, at full opening, a panoramic view of the use of Braille writing points. Still on the cover, the use of dry relief provides a tactile experience to the reader, offering points of braille writing. The publication was printed in CMYK-scale colors, on offset paper, mainly because it offers the tactile aspect due to its porosity.
Design Challenge: The challenge was to develop a publication that, in addition to fulfilling its functional aspects of informing and maintaining the commitment to the governance policy of the Dorina Nowill Foundation, also represented a document that addressed the aspect of the need to include blind or with low vision people.
Research: The Laika method is based on the synergy between linguistic and pictorial skills. Every project begins with the construction of meaning, an affirmation, and the need to design small graphic narratives. Thus, the Dorina Nowill annual report expands upon the detailed and strategic work of building an imaginary universe that represents the culture of the Dorina Nowill brand.
Inspiration: The Dorina Nowill Foundation serves people who are blind or have low vision. Braille writing is incorporated into the daily life of this community. For the design of its annual report, Laika started from this premise and used the points of writing, both in tactile and visual aspects, to compose the graphic identity of this publication. In this way, the points form phrases throughout the publication, in parallel with the graphical writing, composing textures that refer to the foundation's brand.
Project Duration: The project started in February 2019 and finished in May 2019 in Sao Paulo, Brazil.
Operation Flow: The annual report is intended to mark the entity's fiscal year and establish guidelines for the following year. In addition to the functional aspect of the publication, its aesthetic and graphic aspect is essential to set the date, give the document a longevity and validate its relevance to the sector. As a supporting document and material, it has another fundamental function: to serve as a presentation of the foundation and to contribute to attract sponsors from medium and large companies.
Patents: Arthur Medeiros
Team Members: Ruis Vargas, Creative Directo, Thiago Siqueira and Agnes Svilenov, Designer
Image Credits: Laika Design