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Yongqing Fang Grand Theater Renovation Sergi giňişliginiň içki dizaýny by MAG studio

Yongqing Fang Grand Theater Renovation Sergi giňişliginiň içki dizaýny by MAG studio is a highly esteemed winner of the very prestigious 2020 A' Design Award Altyn Baýragy in Içki Giňişlik we Sergi Dizaýny Competition Category.


AltynIçki Bezeg· 2020

Yongqing Fang Grand Theater Renovation Sergi giňişliginiň içki dizaýny

by MAG studio

Client: MAG studio

A' Design Award Altyn Baýragy Winner in Içki Bezeg Category

Colors

The Design

About Yongqing Fang Grand Theater Renovation Sergi giňişliginiň içki dizaýny

Yongqing Fang uly teatrynyň täzeden dikeldilmegi — Guançžou şäherindäki sergi we maýa goýum merkezi üçin içki dizaýn taslamasydyr. Teatr Enning ýolundaky Yongqing Fangyň nyşany bolup, bu ýer köne markalar we syýahatçylyk bilen tanalýan, täzeden dikeldilen köne köçedir. Dizaýn köne we täze elementleri özara garşylaşdyrýar. Guty görnüşli göwrümler 334 inedördül metrlik nädogry şekilli giňişligi tertipleşdirýär. Aşaky gatda taslama sergileri ýerleşýär, ýokarky gat bolsa gepleşikler üçin ulanylýar. Materiallaryň arasynda agaç şponu, ak reňk, gara alýumin panelleri we çal kafel bar. Matlanan polat we aýna gapylar içki giňişligi köçe bilen baglanyşdyrýar.

The Recognition

About the A' Design Award Altyn Baýragy

Yongqing Fang Grand Theater Renovation Sergi giňişliginiň içki dizaýny A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Yongqing Fang Grand Theater Renovation Sergi giňişliginiň içki dizaýny deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Yongqing Fang Grand Theater Renovation Sergi giňişliginiň içki dizaýny güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Yongqing Fang islocated in Enning Road, the core area of old Guangzhou. In recent years, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". As the Grand Theateris one of the landmarks of Yongqing Fang, the client expected to revitalizeit and make it serve as the investment promotion center of the whole renovation project.
Dimensions & Packaging
Area: 334 square meters.
Category: Exhibition
Tags
Renovation, old street, revitalize, exhibition, contrast
Production Technology
Main materials: wood veneer, white paint, rust-like paint spray, black aluminium panel, grey tile and stretch ceiling, etc.
Design Challenge
There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape.
Research
Yongqing Fang islocated in Enning Road, once the core area of old Guangzhou. In recent years, however, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". And Enning Road is also the soul of Qilou buildings in Sai Kwan.As the Grand Theater is one of the landmarks of Yongqing Fang, the client expected to revitalize it and make it serve as the investment promotion center of the whole renovation project.
Inspiration
The designers used the contrast of the old and the new, the past and the present to renovate the interior space. At the same time, various elements like light and shadow, and reality and fantasy are applied into the design.
In terms of space planning, boxes are used to form different functional divisions that can present changeable space structures while unifying the irregular spaces. The 1F is mainly used for project exhibitions. While the second floor is primarily designed for negotiation.
Project Duration
The project started in September 2019 and finished in November 2019 in Guangzhou.
Operation Flow
There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape. Especially at night, the pedestrians on the street would be easily attracted by the indoor space when the light is on.
Team Members
Chief designer: Jan Mok
Designer: Eric Zhou
Image Credits
Image #1: Photographer Shi Guan
Image #2: Photographer Shi Guan
Image #3: Photographer Shi Guan
Image #4: Photographer Shi Guan
Image #5: Photographer Shi Guan
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5

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