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Angle Moda Butik Interýer Dizaýny by Shanchuk Design

Angle Moda Butik Interýer Dizaýny by Shanchuk Design is a highly esteemed winner of the very prestigious 2022 A' Design Award Bürünç Baýragy in Içki Giňişlik we Sergi Dizaýny Competition Category.


BürünçIçki Bezeg· 2022

Angle Moda Butik Interýer Dizaýny

by Shanchuk Design

Client: SHANCHUK Design

A' Design Award Bürünç Baýragy Winner in Içki Bezeg Category

Colors

The Design

About Angle Moda Butik Interýer Dizaýny

Angle — Hytaýyň Şençzhen şäherinde ýerleşýän köp-brendli moda butigi. Dükan 218 inedördül metr meýdany eýeleýär we az bölünişikli, ýeke-täk açyk giňişlik hökmünde saklanýar. Merkezi sütünler poslamaýan polatdan ýasalan we şol bir wagtyň özünde sergi bölümi hökmünde hyzmat edýän tekjeler bilen örtülendir. Geýim çalşylýan otaglarda aýnaly bloklar ulanylýar, kassa bölegi bolsa mylaýym tebigy dokumaly pult bilen bezelen gömülen blok görnüşinde ýasalypdyr. Ýerden potoloka çenli aýnalar gündiz yşygynyň düşmegini üpjün edýär, sazlanylýan ýagtylykly oval şekilli potolok çyrasy we ýerlikli çyralar bolsa önümleri yşyklandyrýar. Egri şekiller müşderiler üçin mylaýym we amatly ýagdaýy döredýär.

The Recognition

About the A' Design Award Bürünç Baýragy

Angle Moda Butik Interýer Dizaýny A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Angle Moda Butik Interýer Dizaýny uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Angle Moda Butik Interýer Dizaýny zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Formation of customers is a part of the space; therefore the project rebuilds the relations between customers, foot traffic, products, and displays. The design team hope that it will construct a wonderful natural physical state here. The quality of softness and strength, blocks of comfort and neatness, curves of gentleness and delicateness, will bring changeable and interactive feelings and visions to customers with every movement.
Dimensions & Packaging
Gross built area: 218 sqm;
Type: Boutique;
Main materials: Stainless steel, Wood, Veneer, Art paint, Tile
Tags
SHANCHUK DESIGN, Multi-brand store, High-end fashion shop, Stylish boutique, Artistic life
Production Technology
As the visual center of the entire space, the middle columns were wrapped into the stainless steel rack for parts of display function. A few steps forward, there are fitting rooms with mirror block devices. The cashier area is presented in the form of an inlaid block. The stainless steel material envelops the entire volume and the cashier counter is composed of warm and natural texture, which conveys the attributes of high-end fashion as a whole.
Design Challenge
Challenges of the project: In fact for the design team, they are not just interior designers who solve many technical problems in practical terms. For example, how a large number of curved design elements can be better presented in actual technology. More importantly, the design team are also "atmosphere" designers. The design team hope that the space is in line with the characteristics of women. Therefore, female consumers can be embraced with warmth and comfort when they enter this space. The design team understand it as "Psychological Design".
Research
There are floor-to-ceiling windows with in the store, which brings in a considerable amount of natural light. Besides, the design team designed an oval horizon ceiling light with adjustable brightness. The horizon ceiling light resembles the shape of angel eyes, allowing the light to cover the space. At the same time, the design team have matched spotlights to provide the focused display lighting for the products, where customers can choose the specific items as well as feel the natural and comfortable light environment.
Inspiration
Angle is one of the most iconic high-end multi-brand stores in Shenzhen, China. Angle means "aspects and degrees", which symbolizes as its name - a collection of individuals with sharp outlines. As the second store of Angle, this project is located in Overseas Chinese Town, Nanshan District, Shenzhen, China. Through diversified styling, Angle connects fashion with life, explores art with life, and creates a diversified lifestyle and artistic expression.
Project Duration
Started in March 2021;
Finished in October 2021;
Location: OCT PARK, Nanshan District, Shenzhen, China
Operation Flow
The design team hope that customers will immerse in an interactive and living space. All the people, creations and the indoor space consist in a unique picture, a beautiful verse, and a glorious symphony. Customers enter, move, and leave around the products, to feel the living style in ANGLE. Based on the assumptions above, the design team did not set much division, but kept the whole space integrated with the form of construction to create a sense of heaven and earth.
Team Members
Company: SHANCHUK DESIGN;
Main designer: Christian Leung;
Designer: Zoe Jiang;
Image Credits
Vincent Lin / SHANCHUK DESIGN

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