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Bocarni Sergi Zaly by Liang Wang

Bocarni Sergi Zaly by Liang Wang is a highly esteemed winner of the very prestigious 2023 A' Design Award Bürünç Baýragy in Içki Giňişlik we Sergi Dizaýny Competition Category.


BürünçIçki Bezeg· 2023

Bocarni Sergi Zaly

by Liang Wang

Client: the One Design

A' Design Award Bürünç Baýragy Winner in Içki Bezeg Category

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The Design

About Bocarni Sergi Zaly

Bocarni, Hytaýyň Şençzhen şäherinde ýerleşýän, 2021-nji ýylyň iýun aýynda tamamlanan 500 inedördül metrlik sergi zalydyr. Dizaýn, adaty satyş merkezi modelini ornaşdyrýar. Üns bir önümlerden önümler tarapyndan emele gelen ýaşaýyş durmuşyna gönükdirilýär, şeýlelikde myhmançylyk çuňňur täsirli tejribä öwrülýär. Ýagtylyk we kölege, zatlaryň ýerleşdirilişine we umumy düzülişine ugur berýär. Seýrek agaç şahalarynyň, täze mohyň, lotosyň we çaý ýapragynyň görnüşleri asuda gündogar häsiýetini beýan edýär. Şkaflar we mebeller, bar ýanynda içgi içmek, peç ýanynda dynç almak we kitap okamak ýaly durmuş çärelerine ýer bermek üçin gyra süýşürilendir.

The Recognition

About the A' Design Award Bürünç Baýragy

Bocarni Sergi Zaly A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Bocarni Sergi Zaly uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Bocarni Sergi Zaly zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In this case, the temperature of life becomes the core of the design. With the symphony of poetic light and shadow and oriental philosophy, it demonstrates how lifestyles differ, how time and space interact actively, how body and mind integrates closely. In addition, through rational design, the spot’s economic benefit is enhanced at the commercial level.
Dimensions & Packaging
Project Area: 500 square meters
Tags
Liang Wang, Exhibition, Nature, Commerce, Oriental beauty
Production Technology
Exhibition can be regarded as the substitution of traditional sales center. By transferring the concentration from single product to lifestyle composed by products, the exhibition is the progress from regular exhibition to immersive experience. The designer emerged from the rigid commercial implantation, with natural brushstrokes seen everywhere in the space. In this way, the exhibition is full of natural and warm poetic aroma.
Design Challenge
According to the designer, light and shadow are the best tools for empathizing with space. Therefore, following the trace of light and shadow, the scene is created back to the specifics of objects and the overall arrangement, revealing the attitude of life behind it and evoking the visitor's desire to linger.
Research
The designer is aware that, beyond simply serving a functional purpose, the commercial scene must also be aesthetically pleasing, emotionally engaging, experientially rich, natural, and inclusive, in order to maintain its vitality. The strategy is life narrative, scene immersion is the result, and commercial growth is the objective.
Inspiration
By adhering to the idea of Natural Creation, Poetic Construction, the designer seeks to offer the Bocarni Exhibition a fresh appearance that is full of contemporary and poetic charms while maintaining a balance between business, art, and daily life.
Project Duration
The project is located in Shenzhen, China and completed in June 2021.
Operation Flow
The view of sparse tree branches, fresh moss, unfolded lotus, and tea leaves offers a glimpse of a tranquil and profound oriental charm. The entire cabinet and furniture are set aside to accommodate people's diverse social activities and interests, such as drinking at the bar, lounging and chatting by the stove, and reading a book, etc.
Image Credits
Photographer Shifang Studio

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