Platina Grafika · 2023
Ancora Marka Şahsyýeti
by Keiichiro Yanagi - Harajuku Design Inc.
- A' Design Award Platina Baýragy 2023 in Grafika
- CLIENT: Harajuku Design Inc.
- Estimated Number of Design Views: 694,908
- Verification code 783D8B071E · Verify this award
Colors
About Ancora Marka Şahsyýeti
Ancora, çüwdürim ruçkalaryny we stasionarlary satýan söwda markasydyr. Häzirki wagtda sanlylaşdyrma we maglumat we aragatnaşyk tehnologiýasy çalt ösýär. Beýleki tarapdan, Ancora, şahsy aragatnaşygyň janlanmagyna ünsi jemleýär. Ancora, ýazuw usullary, ýürekden çekmek şatlygy üpjün edýän bu gymmatlyklary täzeden gözden geçirýär, şeýle hem köp sanly usulda birleşdirilip bilinýän çüwdürim ruçkalary ýaly aýratyn tejribe berýär; we kokteýl şekerini ulanyp syýa garyşmagy.
About the A' Design Award Platina Baýragy
Ancora Marka Şahsyýeti A' Design Award Platina Baýragynyň ýeňijisidir; bu hakykatdanam aýratyn, owadan we şöhratly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Platina ýeňijileri dörediji güýjüň keramatlarydyr, aň-paýhas döredijiliginiň çäklerine güwä bolýar we dizaýnerleriniň deňi-taýy ýok hünärmenligini we alymlygyny görkezýär. Bu dizaýnlaryň eýýamyň estetikasyny kesgitleýän, jemgyýetiň abadançylygyna goşant goşýan we sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerini öňe sürýän iň meşhur eserler bolmagy garaşylýar. Ancora Marka Şahsyýeti ýokary kämillik derejesini görkezýär we peýdaly, gymmatly aýratynlyklary bilen dünýäni şübhesiz has gowy ýere öwürýär. Ancora Marka Şahsyýeti isleglerimizi oýarýan, ylham berýän, höweslendirýän, begendirýän we uly şatlyk döredýän A' Design Award Platina Baýragyny gazanan eserdir.
Press Kit
- Unique Properties
- The brand follows the basic rituals of writing: filling the pen with ink, scribbling to test it before writing, etc. Using a “for everybody” design, also unites the simplicity of the form with the complexity of customization. The symbol mark shows a handwritten line from the tip of a fountain pen (as a scribble) with an ”A” in the center which is the initial letter of the brand name. The graphic design expresses colorful ink drops and handwritten lines written by the pen.
- Dimensions & Packaging
- The size may vary because there are different types of products.
- Tags
- Branding
- Production Technology
- Many materials were used in the creation of the product and package.
- Research
- Easy to select and choose by color gradients - All the items are part of the same brand - High level of customization A workshop where you can customize your pen to your taste turning a stationary experience into a shopping dream. - Everybody can enjoy. - A place to come to experience the colorful world of stationery. - Using refillable ink.
- Inspiration
- Ancora is a brand store which sells fountain pens and stationaries. Nowadays, digitalization and information and communication technology have been progressing rapidly. On the other hand, Ancora focuses on the revival of analog in-person communication. Ancora reconsiders these values in which their way of writing, drawing from the heart provides joy that also delivers a special experience such as customizable fountain pens that can be combined in a myriad of ways; and ink blending using a cocktail shaker.
- Project Duration
- The store opened in March 2020. Located in Tokyo, Japan.
- Operation Flow
- As a gift, a fountain pen is not just perfect but also provides a story on its own.
