Sa and Boo Studio tarapyndan Burton Chengdu Bölek Satuw

Sa and Boo Studio tarapyndan döredilen Burton Chengdu Bölek Satuw dizaýny Içki Giňişlik we Sergi Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Altyn Baýragy baýragynyň abraýly ýeňijisidir.

AltynIçki Bezeg· 2023

Burton Chengdu Bölek Satuw

dizaýner: Sa and Boo Studio

Müşderi: SA and BOO Studio

Içki Bezeg Kategoriýasynda A' Design Award Altyn Baýragy Ýeňijisi

31,531

Tassyklanan Baýrak Ýeňijisi

#146820 üçin Baýrak Ýagdaýyny Barlaň

Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Burton Chengdu Bölek Satuw hakynda

Höweslendiriji we dörediji pursatlar her wagt bolup geçýär we topardaky suratkeş suratkeş, Hytaýda marka taryhyny we sosial ulgamlaryny gözläp, gar dişli ulanyjylaryň gollanmasyny we marka taryhynyň ösüş gollanmasyny terjime etmek üçin illýustrasiýa ýaly gülkünç toplumy çekdi. dükan ajaýyp we surata düşürip boljak başga bir kynçylyk, dizaýn topary Hytaýyň adaty agaç gurluşyk gurluşyny häzirki zaman binagärlik gurluşy bilen birleşdirmek we bu gapma-garşylykly giňişlikde marka taryhyny ýada salmak üçin iň köp işleýär.

Ykrar etme

A' Design Award Altyn Baýragy hakynda

Burton Chengdu Bölek Satuw A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Burton Chengdu Bölek Satuw deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Burton Chengdu Bölek Satuw güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The design is inspired by the nature, narrating the theme of a snowy and a sustainable future, and striving to shape Burton Chengdu flagship store into a carrier of One city Two world, The design shall meet both retail need and space itself, meanwhile strengthening the shopping experience of visitors and unique memory therefore establish a stronger relationship between the brand and customers and pass the brand spirit of Burton, passion and sustainability
Ölçegler we Gaplama: The interior area is 265 sqm, the facade area is about 210 sqm.
Bellikler: Snowboarding, Sustainable, Recycled, Commercial, Retails, Flagship, Fashion, Chinese, Installation, Sports
Önümçilik Tehnologiýasy: We cared about the environmental issues, the facade we used wasted snow gears and construction materials, Since Jake Burton, the founder of Burton and the promoter of snowboarding, made snowboards in his workshop, team recreates his workshop by combining Chinese traditional mortise tenon structure with modern industrial material, Wood and metal build the skeleton of workshop, implying interactions between nature and industry, tradition and innovation, as well as past and future
Dizaýn Kynçylygy: The challenge is to translate the heritage and development of this unique brand, since it's not as common as other fashion retail. We work on the props to better fit the snow gear products, as well as differentiate the brand from another sports brand. Another outcome of the research, is the combination of eastern and western architect styles.
Gözleg: The research focused on three main perspectives, first of all, the snowboarding sports itself, and then, the founder of this brand, who significantly influenced the whole industry. The third perspective is about the local elements. For the first perspective, since it is a flagship retail, understanding the market is essential. Also, winter sports is a growing industry in China, which requires more understandings of the connection between the products and this sports. On the other hand, the founder of this brand has very significant influences to this sports, to get a better view of his own experiences will help design.Background research is basically based on the brand's official site. Thirdly, Chengdu is the center of west south area in China, which is a very big market for the brand, so to better embed the local elements in the design is another concern. The methods of research contain internet resources, interviewing the staff, newspaper back in time. After all the research, how to translate the information visually is main concern. Therefore, except for the datas and words collected from resources, the design team created a set of illustration which could be used in design, and be seen by customers, therefore, get a better understanding of the brand and the design.
Ylham: Elements of snowboarding are translated into materials and imagery for the viewers to read the brand message of Burton, People, Planet, Sports, is conveyed through the texture, Snowboarding gradually becomes popular while also causing environmental issues, In this case, uses of wasted construction materials from the last merchant and damaged gears supplied by Burton, By decomposing, mixing and reusing, eventually turned out to be the facade, We are committed to build an iconic landmark in the city
Taslama Dowamlylygy: The project started in May 2022 in Chengdu, China, and finished in December 2022, and now in In99 Shopping mall in Chengdu
Iş Akymy: The design team collected the wasted construction wastes from last retail store moved away, and ask Burton for their used snow gears or wasted products, Then we send to the factory to crumble them into ashes, however the color turns out to be not so idea since the product is colorful, Therefore, we add more wasted materials into the crumbled ashes, Then we adhesive the ashes together with the help of the factory workers, The final challenge for the sustainable facade material is waterproof test, the team tried several different media, eventually we let some micro spaces open on surfaces therefore it absorbs the water fast
Topar Agzalary: Bonnie Liao
Lisa Liu
Pavel Zhu
Surat Awtorlary: Image #1: Photographer Liu Wei
Image #2: Photographer Liu Wei
Image #3: Photographer Liu Wei
Image #4: Photographer Liu Wei
Image #5: Photographer Liu Wei
Video Credits: YinTai Group, IN99 Chengdu