Gamma Hususy Bank by Victor Weiss is a highly esteemed winner of the very prestigious 2023 A' Design Award Bürünç Baýragy in Lýuks Dizaýn Competition Category.
BürünçLýuks· 2023
Gamma Hususy Bank
by Victor Weiss
Client: Victor Weiss
A' Design Award Bürünç Baýragy Winner in Lýuks Category
Verified Award Winner
Verify Award Status for #147498The Design
About Gamma Hususy Bank
Gamma, baýlyk dolandyryşy üçin diňe çakylyk esasynda agza bolunýan klub hökmünde döredilen hususy bankdyr. Agzalyk, aktivleriň jikme-jik usulyýeti we bahalandyrylmagy esasynda berilýär. Dizayn, gadymy bankyň klassiki aýratynlyklaryny hormatlaýar we oňa döwrebap mümkinçilikleri goşýar. Iş, atlandyrmak, marka strategiýasy, wizual şahsyýet, önüm ösüşi, arhitektura we grafik dizaýny öz içine alýar. Her täze agza Gamma Klubyny açýan altyn teňňe, çilim gutusy we rodiumdan ýasalan galam bilen bilelikde özboluşly sowgat toplumyny alýar. Maksat, sanly jemgyýetde adam gatnaşygyny gorap saklamakdyr.
The Recognition
About the A' Design Award Bürünç Baýragy
Gamma Hususy Bank A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Gamma Hususy Bank uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Gamma Hususy Bank zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
- Tags
- Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
- Design Challenge
- The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
- Research
- It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
- Inspiration
- To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
- Project Duration
- The project was initiated in April 2019, and was concluded in June 2020.
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