Takeshi Yoshida tarapyndan Moonshot Cafe Sergi Stendy

Takeshi Yoshida tarapyndan döredilen Moonshot Cafe Sergi Stendy dizaýny Içki Giňişlik we Sergi Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşIçki Bezeg· 2023

Moonshot Cafe Sergi Stendy

dizaýner: Takeshi Yoshida

Müşderi: Takeshi Yoshida

Içki Bezeg Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

21,255

Tassyklanan Baýrak Ýeňijisi

#150177 üçin Baýrak Ýagdaýyny Barlaň

A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Moonshot Cafe Sergi Stendy hakynda

Bu dizaýn dünýädäki iň uly tehnologiýa sergileriniň biri bolan CES 2023-de Ýaponiýanyň Pawilýony üçin taýýarlandy. Ol gadymy döwürlerden bäri Ýaponiýada bar bolan Zen-iň esasy düşünjesi bolan ýönekeýlik we minimalizm esasynda döredildi. Sergide adaty sergi stendiniň ýerine kafäniň bolmagy seýrek ýagdaýdyr. Bu giňişlik özara täsirleşmegiň başlanýan oazysyna öwrülmäge çalyşýar. Şeýle hem, meýdançanyň potolok pesdigini göz öňünde tutup, aýdyňlyk we giňlik esasy ünse alynýar. Mundan başga-da, ekologiýa dostlugyny görkezmek, galyndylary azaltmak we rahat atmosfera döretmek üçin köp mukdarda ýaşyllyk ulanylýar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Moonshot Cafe Sergi Stendy A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Moonshot Cafe Sergi Stendy ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Moonshot Cafe Sergi Stendy köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: First, it’s rare to have a cafe, rather than having a normal exhibition booth in a convention. The space tries to become an oasis where the conversation begins in a busy convention. Secondly, the space focuses on transparency and spaciousness since the ceiling of the venue is very low. Therefore, this space gets more attendees’ attention in the convention. Third, the space has lots of green, showing the eco-friendly attitude, reducing waste from exhibition, and creating a cozy atmosphere. Finally, the decoration art in the cafe counter is carefully chosen to show modern and latest Japan.
Ölçegler we Gaplama: The booth area is 90 feet x 50 feet. In other word, 2743 mm x 1524 mm.
Bellikler: Zen, minimization, transparency, spaciousness, simplicity, exhibition design, convention, Japan, cafe,
Önümçilik Tehnologiýasy: The ceiling of the venue is very low so that transparency and spaciousness is one of the most important aspects to get attendees’ attention in a convention. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unobstructed view from one end to the other in this space. In addition, in a technology themed convention, most booths use cold white lighting since the color of cold white might remind people of technology, however, the space intentionally uses warm white lighting to attract people and create a cozy atmosphere of a cafe.
Dizaýn Kynçylygy: The biggest challenge is the height of the ceiling of the venue, which is very low and also the venue does not permit hanging from the ceiling, while hanging signs are one of the main tools to attract people who join conventions. In this situation, transparency and spaciousness is one of the most important aspects to motivate attendees to come to the area. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unobstructed view from one end to the other in this space.
Gözleg: In terms of design, how we can create more conversation and interaction in an exhibition booth is one of the biggest questions because the communication between exhibitor and attendee could create new business. Literature review and field work by joining other conventions has been done. The results improve the design, production and realization such as using white warm color lighting, music, aroma oil and green, transparency and spaciousness.
Ylham: This design is for the Japan Pavilion at the CES 2023, one of the largest technology conventions in the glove. Therefore, it would be great if the design somehow makes people feel the uniqueness of Japan. The design is inspired from simplicity and minimization, the fundamental concept of Zen, which Japan has always been with since ancient times.
Taslama Dowamlylygy: The project started in August 2022 in San Francisco and finished in January 2023 in Las Vegas, and was exhibited in CES 2023 in January 2023.
Iş Akymy: Unlike the normal exhibition booth in a convention, people enjoy drinks and conversation in a cozy mingling lounge, which we named it Moonshot Cafe. The name is decided in the hope that moonshot, in other words, giant leap will come out from this space. One of the best ways to achieve the goal, appealing products and services to the world, is to create a space that would generate more conversation and interaction between exhibitors and participants. The more conversation and communication would eventually lead to the realization of the goal, creating a giant leap.