Bürünç Şekillendiriş Sungaty · 2025
Cheers To Macau Garyşyk Medeni Giňeltme Dizaýny
- A' Design Award Bürünç Baýragy 2025 in Şekillendiriş Sungaty
- CLIENT: Unversity of Macau Centre for Arts and Design
- Estimated Number of Design Views: 37,420
- Verification code 7862E4E1B9 · Verify this award
Colors
About Cheers To Macau Garyşyk Medeni Giňeltme Dizaýny
"Makao üçin alkış" alýumin piwo gaplaryny gyrylan farfora öwürmek arkaly çuňňur konseptual many öz içine alýar, bu Makaonyň özboluşly medeni birleşmesini we häzirki zaman ekologiýa habardarlygyny alamatlandyrýar. Dizaýn Sankt-Paulyň harabasy, Portugaliýa kafel nagyşlary, Hytaý we Iňlis dillerinde iki dilli tekst, şeýle hem lotus temasyna gönükdirilen erkin egiş hytaý kalligrafiýasy bilen bezelen altyn damjalar ýaly nagyşlary birleşdirýär. Bu sungat eseri klassiki Hytaý sungatyny Abstrakt Ekspresionizmiň aňlatma jestleri bilen utgaşdyrýar.
About the A' Design Award Bürünç Baýragy
Cheers To Macau Garyşyk Medeni Giňeltme Dizaýny A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Cheers To Macau Garyşyk Medeni Giňeltme Dizaýny uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Cheers To Macau Garyşyk Medeni Giňeltme Dizaýny zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.
Press Kit
- Unique Properties
- "Cheers To Macau" conveys conceptual significance by transforming aluminum beer cans into crumpled porcelain. This artistic approach highlights Macau's unique cultural fusion while symbolizing modern environmental consciousness. The design incorporates elements such as the Ruins of St. Paul‘s, intricate Portuguese tile patterns, bilingual text in Chinese and English, and dynamic gold accents. These are complemented by cursive Chinese calligraphy inspired by the lotus motif, merging traditional Chinese art with the expressive energy of Abstract Expressionism.
- Dimensions & Packaging
- The size of this work is variable and it could be displayed in many different ways, such as hanging the porcelain cans on the wall to create an art installation or framed in an acrylic box frame.
- Tags
- Culture Industry Design, Cultural Heritage, Calligraphy Design, Bland Visual Extension Design
- Production Technology
- This is a cultural heritage bland extension design with 3D sculptural form in porcelain.
- Design Challenge
- Cheers To Macau is a brand extension culture industry design for Macau Beer. It embodies rich conceptual meanings through the transformation of mediums. The Western aluminum beer cans metamorphose into Jingdezhen blue-and-white porcelain, symbolizing Macau’s blend of Chinese and Western cultures over the past four centuries. This project promotes Macau Beer by highlighting the cultural connection between the artworks and Macau's history.
- Research
- The design incorporates elements such as the motifs of Macau city flower lotus, the Ruins of St. Paul’s, and Portuguese tile patterns, as well as the gold splashes. These elements underscore Macau’s unique historical journey. The wild cursive Chinese calligraphy on the cans features ancient Chinese poetry centered around the lotus theme, blending traditional Chinese art with the gesture abstraction of Western Abstract Expressionism. The faded Chinese text derive from Sun Yat-sen’s famous quote in Zheng Guanying's "Words of Warning in Prosperous Times," representing the ideals of Chinese thinkers in Macau during the late Qing Dynasty, just before the establishment of the Republic of China.
- Inspiration
- The most exhilarating aspect of this design project lies in integrating brand and visual extension design into a three-dimensional sculptural form. Furthermore, the interplay between diverse mediums and textual elements adds an intriguing and stimulating dimension. The fusion of graphic design and sculpture opens up possibilities for engaging viewers!
- Project Duration
- This project started in Macao in 2023 and finished in 2024. The work has been exhibited in Macao Contemporary Art Center, and received many awards internationally, including 100 Best Annual in Creative Quarterly International Art competition in New York, USA; RedDot Award: Best of the Best in Berlin, Germany; and Silver Award in The Second Quanzhou Zayton Cup International Design Competition in China.
- Operation Flow
- This project could also be displayed as installation or framed within an acrylic box frame.
- Patents
- Copyrights belong to Lampo Leong, 2024.
- Image Credits
- Image #1: Lampo Leong, 2024
Image #2: Lampo Leong, 2024
Image #3: Lampo Leong, 2024
Image #4: Lampo Leong, 2024
Image #5: Lampo Leong, 2024
