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Squirll Şahsy Maliýe Programmasy by Maria Borysova

Squirll Şahsy Maliýe Programmasy by Maria Borysova is a highly esteemed winner of the very prestigious 2026 A' Design Award Demir Baýragy in Sanly Önüm Dizaýny Competition Category.


DemirSanly Önüm· 2026

Squirll Şahsy Maliýe Programmasy

by Maria Borysova

Client: Maria Borysova

A' Design Award Demir Baýragy Winner in Sanly Önüm Category

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Colors

The Design

About Squirll Şahsy Maliýe Programmasy

Squirll — mobil we web ulanyşy üçin döredilen şahsy maliýe programmasydyr. Squirll ulanyjylara çykdajylary yzarlamaga, maksatlary kesgitlemäge we maliýe maksatlaryna tarap öz ösüşlerine gözegçilik etmäge mümkinçilik berýär. Kwitansiýalar kamera arkaly ýa-da el bilen girizilip bellige alynýar, şekil tanamak tehnologiýasy bolsa çap edilen kwitansiýalary awtomatik kategoriýalaşdyrma bilen sanly ýazgylara öwürýär. Tebigy dil işläp taýýarlamak tehnologiýasy, çykdajylar baradaky soraglara gündelik dilde jogap berýän hem-de tendensiýalary we tygşytlamak mümkinçiliklerini görkezýän çat-boty goldaýar. Interfeýs ýokary kontrastly diagrammalar bilen minimal garaňky temany ulanýar.

The Recognition

About the A' Design Award Demir Baýragy

Squirll Şahsy Maliýe Programmasy A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Squirll Şahsy Maliýe Programmasy uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Squirll Şahsy Maliýe Programmasy jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Application that allows users to track their spending, set smart goals, optimise their spending using AI powered chatbot. Users can surface the insights related to their spending patterns, smart saving opportunities and see how they progress towards their targets. Receipt tracking allows users to see spending on category and item levels, allowing granular analytics and personalised offerings.
Dimensions & Packaging
A mobile and web application were designed and developed for this project to cater to the needs of different user groups, ensuring accessibility, intuitive navigation, and seamless performance across platforms.
Tags
Product Design, Digital Design, Mobile Application, Web Application, Finance, AI
Production Technology
The app uses the leading AI technologies such as image recognition and natural language processing. Image recognition enables accurate receipt scanning and automatic categorization of expenses, reducing manual input and improving data accuracy. Natural language processing powers the interactive assistant, allowing users to ask questions about their spending, receive personalized insights, and set financial goals using everyday language.
Design Challenge
The challenge was to design an experience that empowers users to quickly analyze spending and make optimal financial decisions using AI. We addressed this by introducing smart summaries, clean visualizations, and a conversational chatbot that simplifies complex data.

This integrated AI assistant serves as both a guide and a dynamic reporting tool, monitoring spending to highlight unusual activity and savings opportunities in real time. By translating technical analysis into actionable, plain language insights, the chatbot reduces the mental burden of money management and supports more informed decision making.
Research
We conducted research to address the stress and confusion many adults face in everyday money management. Through interviews, market research, and usability tests, we uncovered key challenges like information overload, inconsistent saving habits, and emotional fatigue around finances. Insights revealed a strong need for intuitive, personalized tools that ease decision making and build confidence over time. These findings shaped Squirll’s conversational design, smart nudges, and emotionally aware feedback.
Inspiration
This design was inspired by premium applications that prioritize both elegance and functionality combining a sleek, minimal dark theme with intuitive navigation. Every detail, from the high-contrast charts to the contextual AI chatbot responses, is crafted to make financial management not just smarter, but genuinely enjoyable. The dark theme makes the interface feel sleek while helping key numbers and charts stand out.
Project Duration
The project was designed in London and went live in 2025.
Operation Flow
Users log their receipts using camera or manual entry, the system analyzes and transforms print receipts into digital. Using AI, the system provides insights about trends and spending patterns for the individual user, highlighting potential tax refunds, expiring warranties, and opportunities to optimize future purchases.
Team Members
Designer: Maria Borysova

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