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Tmall Home Zheng Zhou Song Shan Lu Söwda içerki dizaýny by Taobao Design

Tmall Home Zheng Zhou Song Shan Lu Söwda içerki dizaýny by Taobao Design is a highly esteemed winner of the very prestigious 2026 A' Design Award Kümüş Baýragy in Içki Giňişlik we Sergi Dizaýny Competition Category.


KümüşIçki Bezeg· 2026

Tmall Home Zheng Zhou Song Shan Lu Söwda içerki dizaýny

by Taobao Design

Client: Tmall Home

A' Design Award Kümüş Baýragy Winner in Içki Bezeg Category

Colors

The Design

About Tmall Home Zheng Zhou Song Shan Lu Söwda içerki dizaýny

Tmall Home Zheng Zhou Song Shan Lu — sergi meýdany 3170 inedördül metr bolan öý hojalyk enjamlary dükanydyr. "Ähli zat ösýär" temasy açyk howadaky dükan fasadyny, giriş zolagyny, birleşdirilen hyzmat zolagyny we ýaşyl landşafty özara baglanyşdyrýar. Dükanyň fasady şineleýän nahallardan ylham alnan gatlakly, akymly görnüşi ulanýar. Girişde taýmaýan mat daş pol örtügi görkeziş we özara täsirleşme üçin akylly aýna panelleri bilen utgaşdyrylýar. Kölegä çydamly hemişe gök ösümlikler, tebigy çägeli daşlar we ýörite ýasalan moh gaplary az ideg talap edýär. Dizaýn tehnologiýany we Gündogar medeniýetini bilelikde görkezýär.

The Recognition

About the A' Design Award Kümüş Baýragy

Tmall Home Zheng Zhou Song Shan Lu Söwda içerki dizaýny A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Tmall Home Zheng Zhou Song Shan Lu Söwda içerki dizaýny ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Tmall Home Zheng Zhou Song Shan Lu Söwda içerki dizaýny köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project weaves the theme of All Things Grow through the outdoor storefront, entrance functional area, integrated service area, and green landscape, creating an immersive environment where technology and culture converge. Through thematic storytelling, it organically merges home appliances, user emotions, and Eastern philosophical concepts, transforming the commercial space beyond a mere venue for transactions into a cultural medium that conveys brand values and lifestyle vision.
Dimensions & Packaging
The exhibition area is 3,170 square meters.
Tags
Tmall Home Design,All Things Grow,Eastern Aesthetics,Sprouting Seedlings,Smart Interaction,Green Landscape of Pines, Pebbles and Mosses,Lifestyle Proposition,Fusion of Technology, Futurism, and Art,Home Appliance Retailer
Production Technology
The outdoor storefront adopts a streamlined, layered structure that captures the graceful silhouette of sprouting seedlings. At the entrance, non slip matte stone flooring and crystal clear smart mirror panels in walls meet display and cleaning requirements while improving user interaction. The green landscape combines shade tolerant evergreen species, natural pebbles, and custom moss trays to ensure enduring ecological beauty with minimal maintenance, embodying a commitment to sustainability.
Design Challenge
The core innovation is creating a spatial paradigm that integrates culture, technology, and emotion. Unlike conventional home appliance retailers centered on product display, the project is rooted in Eastern ecological wisdom. It uses the metaphor of growth to suggest technological evolution and the concept of Xianjing to reimagine service value, imbuing the commercial space with narrative depth and emotional resonance. This pioneers a shift from selling products to offering ideal lifestyles.
Research
As Gen Z emerges as the dominant consumer cohort, their expectations for cultural resonance and immersive experiences have risen dramatically. Concurrently, competition in the home appliance industry has shifted from mere specification comparisons to holistic scenario based solutions. In response, this project addresses the modern desire for technological warmth and mental relaxation by merging Eastern natural philosophy with smart technology, establishing a distinctive brand identity.
Inspiration
The project draws inspiration from nature and Eastern philosophy. All Things Grow inherits the cosmology of the Tao Te Ching, while Qiyun Xianjing echoes the pursuit of reclusion found in traditional landscape paintings. The seedling like outdoor storefront, the mirror motif in the water purifier area, and the meticulously designed green landscape collectively translate man nature harmony and void solid interplay into tangible spatial language, achieving a modern expression of cultural heritage.
Project Duration
The project was designed and fully realized in 2025.
Operation Flow
The outdoor storefront mimics sprouting seedlings to convey natural vitality, evolving into an artistic interface that bridges technology, nature, and culture. The area for water purifiers and cleaning appliances at the entrance guides users toward an efficient, fulfilling lifestyle. The integrated service area features soft materials, gentle circulation, and a serene ambiance, along with the green landscape, creating a sanctuary where visitors can pause with ease and restore emotional balance.
Team Members
Xiaoyuan Gu
Ruihua Diao
Shen Lv
Li Tang
Jinjin Meng
Chunxue Zhang

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