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Sierra Cantabria Wine Label by Estudio Maba

Sierra Cantabria Wine Label by Estudio Maba is a highly esteemed winner of the very prestigious 2020 A' Design Award na Pilak in Disenyo ng Pakete Competition Category.


PilakPakete· 2020

Sierra Cantabria Wine Label

by Estudio Maba

Client: Bodegas y viñedos Sierra Cantabria

A' Design Award na Pilak Winner in Pakete Category

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Verified Award Winner

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Colors

The Design

About Sierra Cantabria Wine Label

Ang Sierra Cantabria ay isang disenyo ng label para sa isang pamilya ng mga alak na gawa ng isang tradisyonal na winery sa Espanya. Malawak ang saklaw nito, kaya nagbabahagi ang mga label ng isang biswal na wika habang pinananatili ang banayad na pagkakaiba sa pagitan ng mga bote. Ang mga simbolong heraldiko na ginamit ng pamilya sa loob ng 150 taon ay pinagsasama sa isang malinaw na hierarchy ng mga elementong tipograpiko. Lumilikha ang sistema ng 53 kombinasyon ng label para sa mga boteng Bordeaux at Burgundy. Ang bawat label ay nakalimbag sa cotton paper na may mataas na relief, stamping at mga guhit ng barnis. Ang layunin ay isang klasiko at ekspresibong saklaw na may pare-parehong imahe ng brand.

The Recognition

About the A' Design Award na Pilak

Ang Sierra Cantabria Wine Label ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Sierra Cantabria Wine Label ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Sierra Cantabria Wine Label ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sierra Cantabria is an extensive family of wines from one of the most traditional wineries in Spain. The different variants that it has give rise to a very large family, whose branding is worked as a whole, but also retaining subtle differences between one of the bottles to give rise to a range full of elegance and expressiveness.
Dimensions & Packaging
Bordeaux and Burgundy Bottles
Tags
Wine, design, bottle, label, brand
Production Technology
Cotton paper label with high relief, stamping and varnish strokes.
Design Challenge
The exercise on all bottle variants, starting from a few elements has been the most complex part of the project, to maintain consistency in the whole and also the point of differentiation between the range.
Research
A joint work between the management of the company, winemakers of great tradition and the creative team to achieve the most appropriate tone that the brand represents in a powerful and consistent way.
Inspiration
The heraldic symbols of the family that have accompanied the brand for 150 years and a rigorous wine tradition give rise to a classic label but full of content and nuances. The brand must be perceived emphatically, monopolizing the label full of typographic contrasts.
Project Duration
January to September 2019
Operation Flow
The most interesting part of the project is that the family gives a total of 53 combinations of labels, which, together with a series of elements, highlight the brand image in a strong and nuanced way. A renovated classic and full of exquisiteness.
Patents
Bodegas y Viñedos Sierra Cantabria
Team Members
Strategy Direction: Beatriz Suarez
Creative direction and design: Miguel angel del Baño
Image Credits
Estudio Maba

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