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Ecological Journey Gift Box Ang Honey by Pufine Advertising Ltd.Co.

Ecological Journey Gift Box Ang Honey by Pufine Advertising Ltd.Co. is a highly esteemed winner of the very prestigious 2020 A' Design Award na Pilak in Disenyo ng Pakete Competition Category.


PilakPakete· 2020

Ecological Journey Gift Box Ang Honey

by Pufine Advertising Ltd.Co.

Client: Wuhan Little Bee Food Co., Ltd.

A' Design Award na Pilak Winner in Pakete Category

72,191

Verified Award Winner

Verify Award Status for #103183

Colors

The Design

About Ecological Journey Gift Box Ang Honey

Ang disenyo ng kahon ng regalo ng honey ay kinasihan ng "ekolohikal na paglalakbay" ng Shennongjia na may maraming mga ligaw na halaman at mahusay na natural na ekolohikal na kapaligiran. Ang pagprotekta sa lokal na kapaligiran sa ekolohiya ay ang malikhaing tema ng disenyo. Pinagtibay ng disenyo ang tradisyonal na sining na pinutol ng papel ng Tsino at sining ng papet na sining upang ipakita ang lokal na natural na ekolohiya at limang bihirang at nanganganib na mga hayop na protektado ng primera. Ang magaspang na damo at kahoy na papel ay ginagamit sa materyal ng packaging, na kumakatawan sa konsepto ng kalikasan at pangangalaga sa kapaligiran. Ang panlabas na kahon ay maaaring magamit bilang isang katangi-tanging kahon ng imbakan para sa paggamit muli.

The Recognition

About the A' Design Award na Pilak

Ang Ecological Journey Gift Box Ang Honey ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Ecological Journey Gift Box Ang Honey ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Ecological Journey Gift Box Ang Honey ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
We use the traditional Chinese folk art form paper-cut to show the local natural ecology of the guardian,the most rare and endangered five first-class protected animals.We hope to sell not only honey,but also the local culture and natural environment.With the development of material civilization,natural resources are being destroyed and traditional folk culture is dying out.We also hope to awaken human beings to protect nature and culture so as to possess the most precious gifts.Highlight the cultural theme of ecological and environmental protection.
Dimensions & Packaging
Length:300mm, width:220mm, height:80mm
Tags
Gift box, package, honey, nature, shennongjia, paper-cut, animal, culture
Production Technology
As for packaging materials,we use a slightly rough texture of the original ring of wood paper,and it is consistent with the original ecological product characteristics, natural environmental characteristics.
Design Challenge
Because it is limited edition, the production process of packaging without affecting the quality of the premise, using laser engraving to show the details of packaging, packaging production is a challenge and test.
Research
We hope to distinguish from ordinary honey products and use the five most precious first-level protected animals in shennongjia as visual elements to reflect local natural culture and become guardians of local cultural and natural resources.For paper material selection,the paper is looking for the disappearing folk traditional paper-cutting, reflect on the protection of natural ecology and cultural heritage, reflect the product's most natural,ecological,honest cultural characteristics.
Inspiration
As the rare honey from the world's best-preserved shennongjia natural ecological reserve, it is inspired by a natural "Ecological Journey". Bees are the "nature guide" of this tour, leading us to appreciate and feel the local culture and natural scenery, highlighting the theme of caring for our homeland.
Project Duration
Completed in 2019, participated in the Wuhan International Design Biennial, and won the gold prize of "Hubei Geographical Indication Product Contest"
Operation Flow
This packaging design not only reflects the scarcity of products, but also as a local geographical identification products, with a high collection and gift value. Communicate and interact with vivid display. And after enjoying delicious food, the outer box can be used as an exquisite storage box, and the glass jar can store small objects for reuse.
Team Members
Designer: xiang shasha
Creative Director: Zhang Yanhui
Customer Service Director: Zhou Xiaoli
illustration: Tong Meng

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