Human and Sea Serye ng Digital na Ilustrasyon by Liu Xiaorong and Huo Kai is a highly esteemed winner of the very prestigious 2020 A' Design Award na Bronse in Disenyo ng Sining at Instalasyong Pansining Competition Category.
BronseSining· 2020
Human and Sea Serye ng Digital na Ilustrasyon
Client: Northeastern University
A' Design Award na Bronse Winner in Sining Category
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About Human and Sea Serye ng Digital na Ilustrasyon
Ang Human and Sea ay isang serye ng digital art illustrations tungkol sa ugnayan ng tao at karagatan. Ginagamit ng mga ilustrasyon ang surreal na estilo at anyong montage. Lumalabas ang mga babaeng pigura sa gitna ng isda, coral, at damong-dagat, kasama ang mga basurang naiwan sa tubig. Pinupuri ang pagkakaisa ng tao at karagatan, habang binabatikos naman ang polusyon at pagkasira ng dagat. Ang bawat larawan ay iginuhit gamit ang graphics tablet at digital painting software. Inihanda ang serye para sa print at online media, layunin nitong suportahan ang pangangalaga ng dagat.
The Recognition
About the A' Design Award na Bronse
Ang Human and Sea Serye ng Digital na Ilustrasyon ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Human and Sea Serye ng Digital na Ilustrasyon ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Human and Sea Serye ng Digital na Ilustrasyon ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Human beings are closely connected with the ocean. A series of digital art illustrations describe the harmonious symbiotic relationship between human beings and the ocean, which is dialectical. When human beings destroy the ocean, they also destroy their homes. When human beings care for the ocean, they can live together. Digital art illustration, in the form of surreal art, shows that human beings and the ocean are the community of destiny.
- Dimensions & Packaging
- The size of the illustration is 127x127 cm; 63.5x63.5cm. It is used for print and online media.
- Tags
- Human, Ocean, Digital art, Illustration, Destruction, Harmony
- Production Technology
- Digital illustration is finished by computer drawing technology. Using "Sai" software, combining with digital board for image drawing and post art processing, this is a systematic process of art processing, requiring stylized performance, surreal digital painting is very promising.
- Design Challenge
- The difficulty and challenge of digital art illustration is to deal with montage's artistic effect and painting form vividly. It is not easy to achieve the ultimate in the pursuit of artistry and profundity.
- Research
- In the context of human damage to the ocean, marine organisms and marine resources have been greatly damaged and polluted. In the long run, human destruction is possible. Digital art illustration reflects this content. In the form of montage, it praises the harmony between human beings and the ocean from the front, criticizes the behavior of human destroying the ocean from the back, and expresses human reflection.
- Inspiration
- The originality of digital art illustration comes from the destruction of the ocean by human beings, and the concern and protection of the ocean ecology by human beings, with the purpose of sustainable development of the ocean.
- Project Duration
- The project started from March 2019 and finished in September 2019. The design is done in Shenyang.
- Operation Flow
- The content of the illustration is that the female characters have affinity with the marine life, surrounded by fish, coral, seaweed, etc., and the garbage left in the ocean by human beings. The information that they convey to people has three points: 1. The harmony between human beings and the ocean; 2. The destruction and pollution of the ocean by human beings; 3. The consequences that human beings should bear. These contents are transmitted to the public, and the artistic concept is deeply rooted in the people's mind.
- Team Members
- Design Director:Huo Kai, Illustrator: Liu Xiaorong
- Image Credits
- Liu Xiaorong and Huo Kai, 2019.
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