ReAim Ang Platform Ng Push Notification by Miodrag Karalejic

ReAim Ang Platform Ng Push Notification by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 A' Design Award na Pilak in Disenyo ng Interface, Interaksyon at Karanasan ng Gumagamit Competition Category.

PilakInterface· 2021

ReAim Ang Platform Ng Push Notification

by Miodrag Karalejic

Client: ReAim

A' Design Award na Pilak Winner in Interface Category

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Colors

The Design

About ReAim Ang Platform Ng Push Notification

Nag-aalok ang ReAim ng madaling paraan para pataasin ang pakikipag-ugnayan ng user. Ginagamit ang ReAim upang magpadala ng mga naka-target na push notification sa mga bisita upang patuloy silang bumalik. Ang platform na ito ay magbibigay sa mga may-ari ng iba't ibang uri ng mga website upang muling makipag-ugnayan at maabot ang kanilang madla kahit na wala sila sa kanilang website sa pamamagitan ng mga push notification. Ang layunin nito ay ang sinuman ay maaaring mag-publish ng isang kampanya, magdagdag ng mga creative, at magsimulang magpadala ng mga push message sa loob ng ilang minuto pagkatapos mag-sign up.

The Recognition

About the A' Design Award na Pilak

Ang ReAim Ang Platform Ng Push Notification ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang ReAim Ang Platform Ng Push Notification ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang ReAim Ang Platform Ng Push Notification ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging: ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags: ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology: The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge: Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research: In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration: ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration: It started in January 2020 and launched in August 2020.
Operation Flow: We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members: Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic