Mountain Tea Primary Function: Pakete ng Tsaa by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 A' Design Award na Pilak in Disenyo ng Pakete Competition Category.
PilakPakete· 2021
Mountain Tea Primary Function: Pakete ng Tsaa
by Xianfeng Wu
A' Design Award na Pilak Winner in Pakete Category
Verified Award Winner
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About Mountain Tea Primary Function: Pakete ng Tsaa
Ang Mountain Tea ay isang disenyo ng pakete para sa mga pinipiga na tea cake. Ang bawat tea cake ay binabalot na parang kendi, na nagpapadali sa paggamit ng tsaa at nagbibigay ng modernong hitsura. Ang pambalot ay gumagamit ng environmentally friendly na papel na gawa sa kamay, sinusunod ang mas lumang anyo ng pakete sa isang bagong paraan. Ang disenyo ay naglalaman ng apat na independiyenteng pakete na maaaring pagsama-samahin upang bumuo ng isang buong larawan sa istante. Ipinapakita ng ilustrasyon ang mga dahon ng tsaa, mga puno ng tsaa at mga bihirang hayop ng Xishuangbanna sa Yunnan, China, kung saan itinatanim ang tsaa. Ang pakete ay may sukat na 280 sa 205 sa 70 milimetro.
The Recognition
About the A' Design Award na Pilak
Ang Mountain Tea Primary Function: Pakete ng Tsaa ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Mountain Tea Primary Function: Pakete ng Tsaa ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Mountain Tea Primary Function: Pakete ng Tsaa ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Different from traditional Chinese tea packaging, tea cake is wrapped like candy, which is more convenient in use and fashionable in vision.
- Dimensions & Packaging
- 280mmX205mmX70mm
- Tags
- Tea packaging, tea cakes, original, environmentally friendly, tea tree
- Production Technology
- Tea cake is wrapped with environmental protection hand-made paper, and then superimposed together, which is the inheritance of the ancient packaging form and an innovation.
- Design Challenge
- In the process of product proofing and production, there are also many obstacles, because some of them are completed by hand, and there are some difficulties in the assembly process. Through close communication with the manufacturer in the later stage, the final product can be perfectly presented, and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- This tea is produced in Xishuangbanna, an ethnic minority region in Yunan Province of China. Xishuangbanna is Chinese only tropical rain forest nature reserve, with favorable natural ecological preservation and various rare animals and plants. Xishuangbanna is renowned for tea both in China and abroad.
Looking at the tea leaf on the external packing, people feel a moving original scene, where local representative rare animals are in thearborescens tree, vivid and natural. - Project Duration
- The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
- Operation Flow
- Four independent packaging, can be combined into a complete picture, product shelf display effect is outstanding, also reflects the growth of this tea regional cultural background.
- Team Members
- Wu Xianfeng
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