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Poly Conghua Sentro ng Pagbebenta by 10 Degrees Design

Poly Conghua Sentro ng Pagbebenta by 10 Degrees Design is a highly esteemed winner of the very prestigious 2022 A' Design Award na Ginto in Disenyo ng Interyor na Espasyo at Eksibisyon Competition Category.


GintoInteryor· 2022

Poly Conghua Sentro ng Pagbebenta

by 10 Degrees Design

Client: 10 Degrees Design

A' Design Award na Ginto Winner in Interyor Category

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The Design

About Poly Conghua Sentro ng Pagbebenta

Ang Poly Conghua ay isang sentro ng pagbebenta na matatagpuan sa isang suburban na distrito ng Guangzhou. Ang interior nito ay sumasaklaw sa 1013 metro kuwadrado. Ang disenyo ay batay sa litchi, isang lokal na prutas ng Conghua, at sa mga tatsulok na elemento ng lugar at ng mga gusali nito. Isang malaking art installation na hugis litchi ang nagmamarka sa pasukan at nag-aakay sa mga bisita papasok sa espasyo. Ang iba pang mga installation, istruktura at kasangkapan ay nagpapatuloy sa parehong tema. Kabilang sa mga materyales ang plated na metal, resin, katad, marmol at acrylic fibers. Ang layunin ay pagsamahin ang lokal na kultura sa modernong interior design.

The Recognition

About the A' Design Award na Ginto

Ang Poly Conghua Sentro ng Pagbebenta ay nagwagi ng A' Design Award na Ginto, isang napakaprestihiyosong pagkilalang iginagawad sa mga disenyong pangunahing-uri, kahanga-hanga at namumukod-tangi. Ang mga nagwagi ng Ginto ay mga likhang lubhang makabago, may pananaw at nakasisilaw sa karilagan na sumasalamin sa talino, karunungan at husay ng kanilang mga tagapagdisenyo. Inaasahang ang Poly Conghua Sentro ng Pagbebenta ay isang lubos na pinupuri, nagtatakda-ng-uso at monumental na imbensyon na naghahatid ng walang kapantay na halaga. Ang disenyong ito na nagwagi ng A' Design Award na Ginto ay isang kahanga-hanga at iginagalang na proyekto na lubos na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Poly Conghua Sentro ng Pagbebenta ay lumilikha ng matinding damdamin ng pagnanais, gumigising ng damdamin, nagpapasigla ng pagkamalikhain at nakahuhumaling sa atin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
For the memory of a litchi, what the project designer wants to do is not only a space with sales function, but also a humanistic ecological network with Conghua local characteristics. Combined with the characteristics of litchi fruit and architectural concepts, it is displayed in the overall space furnishings. When you are in it, you can see more humanistic thoughts and life emotions beyond the physical images in your walk, interaction and experience. "Litchi", a unique landmark art installation, its concept and memory are the genes that designers hope to inject into space design.
Dimensions & Packaging
1013㎡
Tags
Sales Center, Business, exhibition, office
Production Technology
decoration: plated metalThe manta ray decoration: resin and automotive paintThe wall lamp: metal and LEDThe sofa: wooden and density boards, leather finishing, fabric finishing, sponge and metalThe stool: leather finishing, sponge and metalThe carpet: acrylic fibersThe round table: marble andMetal.
Design Challenge
Traditional humanities need to be combined with modern aesthetics to resonate. Against the background of appearance, the combination of interior decoration makes us feel the touch and breath like litchi pulp.
Research
The project is located in the suburb of Guangzhou, which has a long history. Although it is underdeveloped, it has a strong cultural atmosphere. Litchi is extracted as the entry point to modernize it, which is just combined with the local humanities and improve the sense of living level.
Inspiration
As a specialty of Conghua where the project is located, the litchi with sharp touch is related to the unique triangular elements of the project site and buildings, connecting the small fruit with the large buildings and spatial experiences of customers. When they enter into the space in the shape of a litchi, it seems that they are peeling off its shell to feel its touch and smell its fragrance: the evocative full touch and sweet smell.
Project Duration
Guangzhou, May 2019.
Operation Flow
The litchi model at the entrance takes us into this litchi town. The atmosphere with humanistic characteristics brings a sense of intimacy. Entering it, artistic installations, architectural structures and decoration all carry this humanistic thought and life emotion
Team Members
10 Degrees Design
Image Credits
10 Degrees Design

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