Borjomi Limitadong Edisyong Packaging by Antonia Skaraki

Borjomi Limitadong Edisyong Packaging by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 A' Design Award na Bronse in Disenyo ng Pakete Competition Category.

BronsePakete· 2023

Borjomi Limitadong Edisyong Packaging

by Antonia Skaraki

Client: Borjomi

A' Design Award na Bronse Winner in Pakete Category

17,567

Verified Award Winner

Verify Award Status for #141264

View at A' Design Award Press Release Award Badge

Colors

The Design

About Borjomi Limitadong Edisyong Packaging

Matitinding vibrasyon, mga paputok na nagpapalamuti sa kalangitan ng Borjomi, at isang protagonista na may kahanga-hangang presensya—ang usa. Isang salamangkero na naging simbolo ng kulturang Georgian. Ang biswal na marka ng "The Great Rejuvenator". Ang Borjomi ay nakasuot ng ningning ng mga pagdiriwang at ang usa, tumataas mula sa domo, palabas sa mabilis na umaagos na tubig. Sa paligid nito, ang krus ng Bolnisi sa tubig, ang sentro ng buhay. Ang mga linyang bahaghari ay pinagsama sa mga linyang paputok na pumutok, binibigyang-diin ang kilos. Ang pulang kulay ay nagpapasidhi ng pagdiriwang, at ang tubig ay ginugulo ng ritmo ng mga vibrasyon ng paglikha.

The Recognition

About the A' Design Award na Bronse

Ang Borjomi Limitadong Edisyong Packaging ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Borjomi Limitadong Edisyong Packaging ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Borjomi Limitadong Edisyong Packaging ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Borjomi wears the glow of festivities and the deer, rises from the dome, out of the rushing waters. Around him, the Bolnisi cross in the water, the center of life. The rainbow lines are combined with explosive firework lines, emphasizing movement. The red color intensifies the celebration, and the water is disturbed by the rhythms of the vibrations of creation.
Tags: Packaging design, limited edition, can design, sparkling water
Design Challenge: The task was to design a New Year Limited Edition packaging, based on the essence and key foundation of the Borjomi positioning - Borjomi water as a liquid legend, a legend born in the heart of the Georgian mountains, deeply rooted in tradition and ancient wisdom -, but at the same time to provide it with a celebratory, festive touch.
We managed to design a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Inspiration: Fireworks. A magical entity. Your soul has been rejuvenated.
Intense vibrations, fireworks that adorn the sky of Borjomi, and a protagonist with an imposing presence, the deer. A magician transformed into the symbol of Georgian culture.
The visual imprint of "The Great Rejuvenator".
Project Duration: The project started in April 2021 in Athens and finished in June 2021 in Athens, and was released on the market in December 2021.
Operation Flow: The design is a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Team Members: creative director: Antonia Skaraki
art director: Valia Alousi & Andreas Deskas
designer: Alexandros Tsakiris