Ang disenyo na Giossa Ang Packaging Ng Alak ni Gentlebrand ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2023 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Pakete.
PilakPakete· 2023
Giossa Ang Packaging Ng Alak
ni Gentlebrand
Kliyente: Gentlebrand
Nagwagi ng A' Design Award na Pilak sa Kategoryang Pakete
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Tungkol sa Giossa Ang Packaging Ng Alak
Ang Giossa ay isang premium na bote ng salamin para sa Prosecco sparkling wine. Sa disenyong ito, binibigyang-pugay ng Gentlebrand ang teritoryo nito at ang mga burol ng Valdobbiadene, bahagi ng Unesco. Ang inspirasyon ay direktang nagmumula sa ubasan, malinaw na kinakatawan sa bote na may mga ukit ng mga dahon, sanga at ubas na ginagawang kakaiba ang bote. Ang bawat detalye ay maingat na iniisip upang matiyak ang pagiging posible mula sa isang pang-industriya at teknikal na pananaw, nang hindi nakompromiso ang mga aesthetics. Ang pangalan ng Giossa ay nagmula sa Venetian dialect at nangangahulugang patak, na nagpapaalala sa mga ubas na gumagawa ng hamog na nagniningning sa araw ng umaga.
Ang Pagkilala
Tungkol sa A' Design Award na Pilak
Ang Giossa Ang Packaging Ng Alak ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Giossa Ang Packaging Ng Alak ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Giossa Ang Packaging Ng Alak ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- Giossa is a premium glass bottle for Prosecco sparkling wine. A packaging concept developed around the local territory: the bottle seems wrapped by vine branches like if it’s coming out from the vineyard, representing the quality and origin of Prosecco. The strong bond with the territory and nature is reinforced by the label and its wood-like effect resulting from a careful choice of papers, that don’t get wet thus keeping the bottle premium look and feel.
- Mga Sukat at Packaging
- Bottle: Capacity 750ml, Height 295mm, Diameter 96,4mm with a glass weight of 754g.
Closure: cork material, standard dimensions for a sparkling wine bottle.
Label: paper material, offset printing technology and metal foil finishing.
Capsule: polilaminate (Aluminium and polietilene). - Mga Tag
- Bottle Design, Glass Bottle, Packaging, Sparkling Wine Bottle, Premium Packaging, Label Design, Prosecco, Vineyard
- Teknolohiya sa Produksyon
- The model has been made following the standard technical design process, starting from an initial handmade sketch till the modelling with a 3D CAD. The chosen material is glass and the production technology is the standard one for bottle glass manufacturing: a melted glass drop is blown in a mold getting the final container with the related decorations. The label is made of different papers (one with a wood effect) and is printed with offset technology to guarantee the best finishing quality.
- Hamon sa Disenyo
- The biggest challenge of this design was the engineering of the bottle 3D model. Graphic elements recalling the vineyards with very little decorations like leaves, branches, birds, grapes, were applied to the container ensuring a tridimensionality effect.
- Pananaliksik
- Gentlebrand started with the study of the Prosecco wine tradition and bond with the territory, with the objective to create a packaging able to communicate its heritage and story. The research involved the analysis of wine magazines and interviews of wine experts and wineries. All the collected data were used by the designers to create the storytelling behind the concept. Moreover, the design meets the technical requirements of the local wine producers.
- Inspirasyon
- With Giossa Gentlebrand pays homage to its territory and the Valdobbiadene hills, part of Unesco. The inspiration comes directly from the vineyard, clearly represented on the bottle with engravings that make the bottle unique. Every detail is carefully thought to ensure the feasibility from an industrial and technical point of view, without compromising the aesthetics. Giossa name originates from Venetian dialect and means drop, recalling dew-making grapes shining in the morning sun.
- Tagal ng Proyekto
- The project started middle of 2021 in Gentlebrand company based in San Vendemiano and was finalized in order to be exposed at the Drinktec tradeshow in Munich in September 2022, where technical experts in the beverage industry from all over the world could appreciate the aesthetical and technical features of Giossa bottle design.
- Daloy ng Operasyon
- Giossa design incorporates different process technologies like the production of a glass bottle with complex decorations, a label made of high-quality premium papers and eye-catching graphics. It’s made with modern production techniques to obtain a unique design linked to the territory and heritage of the wine.
- Mga Patent
- Patented. 8700512. Gentlebrand. 2021. EUIPO (European Community)
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