Ang disenyo na Absolut Lab Disenyo ng Interior para sa Pop-Up Store ni Moneys Studio ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2023 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Interyor na Espasyo at Eksibisyon.
BronseInteryor· 2023
Absolut Lab Disenyo ng Interior para sa Pop-Up Store
Kliyente: Moneys Studio
Nagwagi ng A' Design Award na Bronse sa Kategoryang Interyor
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Tungkol sa Absolut Lab Disenyo ng Interior para sa Pop-Up Store
Ang Absolut Lab ay isang pop-up store at exhibition space sa Shanghai, Tsina. Nilikha ang interior mula sa mga modular na bahagi, na nagbibigay-daan sa espasyo na kalasin, i-recycle, at muling gamitin. Ang inspirasyon ng disenyo ay hinango mula sa Mobius Strip. Ang pasukan ay may kurbadong pasilyo na gawa sa polycarbonate sheets at salaming materyales, na bumubuo ng maayos at maluwag na daloy ng sirkulasyon. Binabawasan ng salaming kisame ang pakiramdam ng kitid ng espasyo. Ang mga pangunahing materyales ay recyclable na kraft paper, stainless steel, at polycarbonate sheets. Lahat ng modules ay pre-fabricated, at natapos ang on-site na konstruksyon sa loob lamang ng 60 oras.
Ang Pagkilala
Tungkol sa A' Design Award na Bronse
Ang Absolut Lab Disenyo ng Interior para sa Pop-Up Store ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Absolut Lab Disenyo ng Interior para sa Pop-Up Store ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Absolut Lab Disenyo ng Interior para sa Pop-Up Store ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- ABSOLUT's century-old brand culture was communicated in this space through a low-carbon and environment-friendly way. Formed by modular components, the space showed a sense of lightness and fluidity. The modular elements are reusable, which transcend time and echo the everlasting charm of the century-old brand. Besides, the modular design approach created a modern shopping experience, and produced a space featuring a distinctive style and a sense of free fusion just like the Mobius Strip.
- Mga Sukat at Packaging
- Low-carbon and eco-friendly design was highlighted in the project. Recyclable kraft paper, stainless steel, and polycarbonate sheets were chosen as the main materials. Papers rolls were used for a large area of walls, which avoided pollution brought by oil painting. Modules in the interior space were mainly made of stainless steel. The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials. All the props could be recycled after the temporary space was dismantled.
- Mga Tag
- Sustainable materials, Green, Recyclable kraft paper, Modular design, Classless space, Innovation, Diversity, Equality, Mobius Strip
- Teknolohiya sa Produksyon
- The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials, which extended from the indoors to the public outdoor spaces. It formed a structure similar to the Mobius Strip, which broke the spatial boundary and created a curving circulation route. A mirrored ceiling was adopted in the interior, to erase the sense of narrowness in the space and showcase a new and diversified image of the brand. All modules were prefabricated, which were efficient and eco-friendly.
- Hamon sa Disenyo
- Creating a pop-up store that reflects the brand's features in a space less than 150 square meters through a low-carbon and environment-friendly way was a big challenge. Besides, the tight construction schedule made the task even challenging.
In response, the designers innovatively adopted modular components to construct the space. The modular approach maximized the protection of environment while satisfying functional needs. Finally, the construction of the store was completed in just 60 hours. - Pananaliksik
- This pop-up store was transformed from a narrow space, and was required to finish on-site construction in merely five days. At the beginning of the project, the designers envisioned a new space image that echoed with the surrounding neighborhood and community, and reconsidered the social boundary between people from the perspective of contemporary art and creative culture.
- Inspirasyon
- ABSOLUT LAB is a global program of Sweden vodka brand Absolut, and this project was the first experiential store of ABSOLUT LAB. Renovated from an existing site, this pop-up store showcased a free and artistic lifestyle through a modular system. Drawing design inspiration from the Mobius Strip, the space created a fluid shopping experience and conveyed the brand's spirit of striving for excellence to Chinese consumers.
- Tagal ng Proyekto
- The project started in May 2019 and finished in July 2019 in Shanghai, China.
- Daloy ng Operasyon
- The image of Absolut's typical bottles was refreshed in the space through new materials and forms. The multiple curved surfaces expressed a sense of infinity of the iconic bottles. Stainless steel, which features a sense of technology, endowed the space with a unique temperament. The material was hollowed out, producing an integration of lightness and solidness and creating open views in the space. The formal design of details fully manifested the characteristics of the brand.
- Mga Miyembro ng Koponan
- Joyce Dong
Yue Qian
Wenhao Liu
Shijie Li
Ting-yu Chen - Mga Credit ng Larawan
- YKS
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