Douyin Aplikasyon para sa Desktop ni Douyin Experience Design Center

Ang disenyo na Douyin Aplikasyon para sa Desktop ni Douyin Experience Design Center ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2023 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Interface, Interaksyon at Karanasan ng Gumagamit.

PilakInterface· 2023

Douyin Aplikasyon para sa Desktop

ni Douyin Experience Design Center

Kliyente: Douyin Group

Nagwagi ng A' Design Award na Pilak sa Kategoryang Interface

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Mga Kulay

Ang Disenyo

Tungkol sa Douyin Aplikasyon para sa Desktop

Ang Douyin PC ay isang desktop application at web interface para sa panonood ng video content sa mga personal na computer. Ang Douyin PC ay dinisenyo para sa panonood sa malalaking screen sa tahanan, sa mga oras ng paglilibang, at kapag tapos na ang trabaho. Ang kaliwang navigation ay nag-aalok ng mga vertical na channel, at ang recommended page ang unang bumubukas bilang default. Maaaring magpalit ng video ang mga user sa pamamagitan ng pag-scroll ng mouse at gumamit ng mga shortcut key upang mag-like at mag-bookmark ng content. Sinusuportahan din ang pamimili habang nagpe-play ang video at ang pagbibigay ng regalo sa mga live broadcast. Ang adaptive layout ay angkop sa mga laki ng screen ng MacOS at Windows.

Ang Pagkilala

Tungkol sa A' Design Award na Pilak

Ang Douyin Aplikasyon para sa Desktop ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Douyin Aplikasyon para sa Desktop ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Douyin Aplikasyon para sa Desktop ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: Douyin PC includes web and desktop application. In order to meet the needs of computer users for large screen consumption in scenarios such as home&leisure and off duty. We provide recommended channels, live broadcast, shopping, private message interactive experience and so on. We hope that in the computer scene, Douyin PC will be the first choice when our users discover and consume content. The content will be rich and diverse, the product will be able to meet diversified needs.
Mga Sukat at Packaging: The application is designed for all MacOS and Windows desktop sizes,and adopts an adaptive design.
Mga Tag: Desktop Application, User Experience, Interaction Design, User Interface, Responsive Design, Content Consumption
Teknolohiya sa Produksyon: In the user research phase, we use qualitative and quantitative tools such as user interviews, competitive product analysis, and data analysis to mine and analyze user needs. In the design phase, we use Figma, Adobe After Effect, and Principle to design this desktop application and user interface,and build a unique design system. In the product launch stage, we continuously analyze and verify through AB test, carry out product iteration through data feedback, and bring users the ultimate content consumption experience through accurate recommendation algorithms.
Hamon sa Disenyo: In the process of product development, implementation or research, we mainly face two challenges: due to the large and growing user group, we need to respond to changing and diverse user needs and constantly iterate product functions. At product design level, designers need to constantly explore how to provide users with a better and more differentiated consumption experience in the PC scenario.
Pananaliksik: User research: We collect user needs for content consumption and product satisfaction through user interviews, NPS satisfaction surveys, survey questionnaires, focus groups, etc., to find directions for exploration;
Human-computer interaction: through research on PC equipment characteristics, system capabilities and user habits to ensure product ease of use;
Other research: testing, AB test, data analysis.
Inspirasyon: IIn the design of Douyin desktop application, having a sense of Douyin brand and PC-end products are two crucial keywords. The breakthrough of product construction is to provide an experience design that not only has the DNA of the Douyin brand but also conforms to the characteristics of PC equipment, which makes Douyin PC a more unique existence than other products.
Tagal ng Proyekto: The project was launched in China in June 2021, with the Douyin web version launched.The Windows application was launched in January 2022, and the Mac application was launched in June 2022. This is an ongoing process with updates depending on new needs.
Daloy ng Operasyon: The left navigation provides more vertical channels, and the recommended page is opened by default.Users can scroll the mouse to switch videos, use shortcut keys to like and bookmark, and can also shop while watching videos. It is also very convenient to give gifts while watching live broadcasts.
Mga Miyembro ng Koponan: Sainan Guan
Di Chen
Wen Nie
Zetao Guo
Siyuan Ren
Mga Credit ng Larawan: Pictures and videos are from the free resource website： http://pixabay.com/zh/