Co-Grain Pagkakabalot ng Cereal ni Lide Ma, Zhiyi Zou and Yuxuan Mao

Ang disenyo na Co-Grain Pagkakabalot ng Cereal ni Lide Ma, Zhiyi Zou and Yuxuan Mao ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2023 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Pakete.

BronsePakete· 2023

Co-Grain Pagkakabalot ng Cereal

ni Lide Ma, Zhiyi Zou and Yuxuan Mao

Kliyente: Co-Grain

Nagwagi ng A' Design Award na Bronse sa Kategoryang Pakete

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Mga Kulay

Ang Disenyo

Tungkol sa Co-Grain Pagkakabalot ng Cereal

Ang Co-Grain ay isang pakete ng cereal na maaaring gawing pakainan ng ibon. Ang pakete ay gawa sa matibay na kraft paper, na na-print, na-coat, na-die-cut, na-pandikit at hinubog. Kapag hindi naubos ang cereal bago ang petsa ng expiration, binabago ang kahon sa apat na hakbang. Ang tear ring sa itaas ay bumubuo ng isang lubid para sa paghahanay, binubuksan ang base at isang bracket ang isinisingit upang lumikha ng isang nakatayong plataporma, at may nabubuksang panloob na butas upang magkaroon ng access sa butil. Binabawasan ng disenyo ang basurang pagkain at tumutulong sa mga ibon na makahanap ng pagkain sa mga lungsod.

Ang Pagkilala

Tungkol sa A' Design Award na Bronse

Ang Co-Grain Pagkakabalot ng Cereal ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Co-Grain Pagkakabalot ng Cereal ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Co-Grain Pagkakabalot ng Cereal ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: Co-Grain is an innovative cereal package. We wanted to give a new possibility to the package. When people buy the cereal and come home, if they can't finish it within the expiration date, they can transform the package into a simple bird feeder by following the instructions in the instructions and place it in a wooded area near your home, a park, or other places frequented by birds to provide them with some of your leftover cereal.
Mga Sukat at Packaging: Length 86mm Width 100mm Height 225mm
Mga Tag: cereal packaging, bird feeders,Packaging Design,recycling, sustainable, green design, human-bird symbiosis, birds, cereals
Teknolohiya sa Produksyon: Co-Grain is a cardboard made of high-strength kraft paper, printed with packaging patterns and text, coated on the surface, then cut into sheets by die-cutting machines, followed by gluing and forming and pressing, and finally assembled into a complete grain package by adding the appropriate amount of grain and sealing it according to the quantity.
Hamon sa Disenyo: During the design of the package, we found it difficult to satisfy the need to combine the structure of the bird feeder with the cereal package without increasing the cost of the cereal package. It was a big challenge for us to implement a platform for the birds to stand in the structure of the cereal package.
Pananaliksik: We conducted extensive research on household cereal purchases and waste, the impact of urbanization on birds, and the coexistence of humans and urban birds. Through user interviews, user profiling, user journey maps and other design tools, we identified a design direction to use cereal packaging to address human cereal waste and promote urban bird survival. Our solution is Co-Grain, a cereal package that doubles as a bird feeder, promoting cereal sharing and coexistence between humans and birds.
Inspirasyon: We found that we would stock up on grains at home that we couldn't finish within their shelf life. While disposing of these wasted grains, I saw some birds eating the grains I had discarded, and I began to think about how difficult it is for birds to forage for food in the city in an era of rapid urbanization. Can we humans share the grains with the birds so that we can reduce the waste of grains, protect the birds and help them forage for food.
Tagal ng Proyekto: The project started in Hangzhou on January 2, 2023 and the research was conducted in Hangzhou on January 4, 2023 and ended in Hangzhou on January 17, 2023.
Daloy ng Operasyon: This product is divided into internal and external structure, through a simple deformation of the cereal box into a bird feeder, to complete the conversion of cereal packaging to bird feeders requires a total of four steps: 1. pull open the tear ring at the top of the package to form a lanyard part hanging on the tree 2. tear the bottom of the cereal package along the dotted line detachable part, and snap out the bottom of the empty space 3. insert the bottom bracket into the groove to form a bird feeding standing 4. Finally, tear open the inner tear to provide a feeding opening for the birds.
Mga Patent: Patent application in process
Mga Miyembro ng Koponan: Designer: Zhiyi Zou
Designer: Yuxuan Mao