Ang disenyo na Novus Organics ACV Disenyo ng Packaging ni Shashwat Das and Ruchi Gada - Almond Branding ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2024 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Pakete.
BronsePakete· 2024
Novus Organics ACV Disenyo ng Packaging
ni Shashwat Das and Ruchi Gada - Almond Branding
Kliyente: Novus Organics
Nagwagi ng A' Design Award na Bronse sa Kategoryang Pakete
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Tungkol sa Novus Organics ACV Disenyo ng Packaging
Ang Novus Organics Apple Cider Vinegar ay naglalayong magtakda ng walang kapantay na pamantayan sa kalidad sa merkado ng India, na lumalampas sa mga karibal sa konsentrasyon at kadalisayan. Ang disenyo ng packaging na ito ay nilikha upang kumplemento sa kakaibahan nito, na binibigyang-diin ang pagiging simple at elegante. Ang malinis at transparent na label ay nagpapakita ng natural na kagandahan ng produkto. Gamit ang minimalist na estilo ng pagguhit ng linya, kinukuha ng disenyo ang diwa ng mga pinili ng kamay na organikong sangkap, na tumutugma sa pangako sa kahusayan at sustainability. Ang packaging ay walang plastik at recyclable, na nagpapakita ng responsibilidad sa kapaligiran.
Ang Pagkilala
Tungkol sa A' Design Award na Bronse
Ang Novus Organics ACV Disenyo ng Packaging ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Novus Organics ACV Disenyo ng Packaging ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Novus Organics ACV Disenyo ng Packaging ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- Novus Organics Apple Cider Vinegar was of a quality standard that the Indian market had never experienced before.
No other existing competitor in the market could match its concentration and purity. Since the product was unique, we vouched to make the Packaging Design unique in all possible ways.
A clean, minimalistic design that reflects the brand's commitment to quality and simplicity. The label is mostly transparent, allowing the natural beauty of the product to shine through. - Mga Sukat at Packaging
- Limited Colour Palette
The label uses only three colours along with gold foil and white to create a sophisticated and premium look.
The carton captures the ACV shade as a Pantone in the background, creating a cohesive and consistent design language. - Mga Tag
- Packaging Design, Health & Wellness, Sustainable Packaging, Planet Friendly Packaging, Plastic-free Packaging
- Teknolohiya sa Produksyon
- Sustainable & Planet Friendly Packaging Design
At Almond Branding, we believe in the cause of sustainable and eco-friendly packaging.
We proposed recyclable glass, cork and paper packaging and minimalistic printing colours to minimize waste and reduce the carbon footprint of the brand.
The entire packaging is plasticfree and is easy to recycle, furthering Novus Organics’ commitment to sustainability and being planet first. - Hamon sa Disenyo
- The challenge was to design packaging that embodies the essence of handpicked, organic ingredients while reflecting nature's bliss. Employing a line drawing illustrative style, the design showcases purity and simplicity, echoing the brand's commitment to quality. Design had to signify authenticity and transparency, aligning with sustainable practices. The packaging had to be entirely plastic-free and recyclable, reinforcing Novus Organics' dedication to environmental stewardship.
- Pananaliksik
- Creating a unique design for Novus Organics ACV was crucial to stand out in a saturated market. Unlike competitors' tall PET bottles with plastic/metal caps and opaque labels depicting apples, we aimed for unprecedented distinctiveness. Extensive market research guided our strategy, ensuring unparalleled concentration, purity, and packaging innovation.
- Inspirasyon
- Capturing The Australian Story
The Postcard style and "with love from Australia" stamp are not just design elements, but a story in itself. It represents the passion of the brand founders and their journey to bring the best of Australia to India.
The design captures the essence of handpicking the best ingredients and capturing the bliss of nature in a bottle.
The line drawing illustrative style perfectly captures the essence of the product's pristine and pure organic nature and origin. - Tagal ng Proyekto
- The Packaging Design started in 2022 and was executed and launched in 2023.
- Daloy ng Operasyon
- Efficient Verbal Branding:
Each pack phase narrates brand ethos, conveying product benefits in a conversational, inclusive tone.
From tagline 'Cheers to Your Perfect Health Booster' to 'Your Nourishment' description, packaging warmly engages users.
The style evokes a sense of artisanal craftsmanship and attention to detail, conveying the idea that the product is carefully made using only the best organic ingredients. By using only black and red, the illustrations convey a sense of authenticity and transparency. - Mga Miyembro ng Koponan
- Ruchi Gada,
Shashwat Das - Mga Credit ng Larawan
- Optional Image #4 Picture Credits Novus Organics
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