Love Hanshui Pambalot ng Inuming Tubig ni Yanhui Zhang

Ang disenyo na Love Hanshui Pambalot ng Inuming Tubig ni Yanhui Zhang ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2024 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Pakete.

PilakPakete· 2024

Love Hanshui Pambalot ng Inuming Tubig

ni Yanhui Zhang

Kliyente: Wuhan Pufine Creative Technology Co., Ltd.

Nagwagi ng A' Design Award na Pilak sa Kategoryang Pakete

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Ang Disenyo

Tungkol sa Love Hanshui Pambalot ng Inuming Tubig

Ang Love Hanshui ay isang serye ng pang-alaalang pambalot para sa purong inuming tubig, na nilikha upang gunitain ang pagkakapili ng Wuhan bilang isang International Wetland City. Apat na katutubong hayop, ang finless porpoise, ang blue headed duck, ang black stork at ang elk, ang kumakatawan sa apat na panahon ng taon. Pinagsasama ng tradisyonal na Chinese ink painting ang mga hayop sa lokal na tanawin ng mga wetland. Ang puting etiketa ng bote ay ginawa gamit ang heat shrink na proseso at spot colour printing. Ang bawat bote ay 60 milimetro ang lapad at 220 milimetro ang taas. Isang code sa etiketa ang nagbubukas ng isang three-dimensional na tanawin.

Ang Pagkilala

Tungkol sa A' Design Award na Pilak

Ang Love Hanshui Pambalot ng Inuming Tubig ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Love Hanshui Pambalot ng Inuming Tubig ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Love Hanshui Pambalot ng Inuming Tubig ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: This is a commemorative series of purified drinking water commemorating Wuhan's selection as the "Wetland City". Its unusual creativity lies in combining the images of four native animals with the local wetlands and landscapes by traditional Chinese ink painting in a abstract and concrete way, reflecting the themes of cultural inheritance and ecological protection.
Mga Sukat at Packaging: Bottle diameter 60mm, height 220mm
Mga Tag: bottle label
Teknolohiya sa Produksyon: The white bottle label adopts a heat shrink label process of spot color printing. While the Chinese traditional painting helps to show the four local animals, the finless porpoise, the blue headed duck, the black stork and the elk, which are selected to represent the four seasons of the year, in the abstract and concrete expression and depicts a vivid scene of the wetland scenery, highlighting the theme of harmonious coexistence, environmental protection, and inheritance of Chinese culture and art.
Hamon sa Disenyo: It is a veryarduouschallenge for designers that the ingenious integration of animal figures and landscape image withoutvisibleefforts, then expressed by the traditional Chinese ink painting, which needs to study a large number of ancient works and take repeated modifications to present the picture that conform to the creative design.
Pananaliksik: As a packaging for purified water that reflects Wuhan, a city of wetland and the theme of environmental protection, the elements that are consistent with the theme must be found out from the ecology items which are well recognized by the locals, and the more profound cultural connotations of Chinese culture and art should be explored too.
Inspirasyon: Wuhan was selected as an "International Wetland City" in the Contracting Parties to the Ramsar Convention on Wetlands which held in this city in 2022. Inspired by it, four rare native animals, including the finless porpoise, the blue headed duck, the black stork and the elk are selected to represent the four seasons of the year in this city. The traditional Chinese painting is applied to ingeniously integrate the images of them with the pictures of local wetland scenery and tourist attractions.
Tagal ng Proyekto: The project started in Wuhan in February 2023 and was completed in Wuhan in April 2023.
Daloy ng Operasyon: The wetland scenery and animals familiar to locals is combined in Chinese ink painting, which makes it easy to resonate with people and get topicdiffusion as the novel combination is highly attractive. It is also unique and eye-catching when displayed as a series of products. The AI technology would help people to view the three-dimensional and dynamic perspective picture when they scan the QR code on the label, their deep attention would rise in the innovative and interesting interactions.
Mga Miyembro ng Koponan: Creative Director: Zhang Yanhui
Creative Director: Xia Ling
Process Director: Zhou Xiaoli, Zhang YuXuan
Designer: Xu Yanliang