Forty-Nine Union Liquor Pagbabalot para sa Inuming Nakalalasing ni Yamin Zhu

Ang disenyo na Forty-Nine Union Liquor Pagbabalot para sa Inuming Nakalalasing ni Yamin Zhu ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2024 A' Design Award na Ginto sa Kategoryang Paligsahan na Disenyo ng Pakete.

GintoPakete· 2024

Forty-Nine Union Liquor Pagbabalot para sa Inuming Nakalalasing

ni Yamin Zhu

Kliyente: Forty-Nine Union Design Department

Nagwagi ng A' Design Award na Ginto sa Kategoryang Pakete

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Mga Kulay

Ang Disenyo

Tungkol sa Forty-Nine Union Liquor Pagbabalot para sa Inuming Nakalalasing

Ang koleksyong ito ay nagtatampok ng puting tapayan ng porsela na nagmula sa lungsod sa Tsina, ang kinikilalang pinagmulan ng sining sa paggawa ng porsela. Sinamahan ito ng panghati na pinalamutian ng disenyo mula sa bantog na Dinastiyang Shang, kasama ang apat na munting baso at ang lalagyan ng brush na gawa sa asul at puting porsela na may underglaze. Ang mga ito ay eleganteng nakalagay sa loob ng maluwang na kahong kahoy. Bawat elemento ay kumakatawan sa makabuluhang aspeto ng ethos ng kulturang Tsino, na sumasaklaw sa mga pangmatagalang prinsipyo ng paggalugad, katatagan, at pagpapanatili ng pamana ng husay at pagkamalikhain.

Ang Pagkilala

Tungkol sa A' Design Award na Ginto

Ang Forty-Nine Union Liquor Pagbabalot para sa Inuming Nakalalasing ay nagwagi ng A' Design Award na Ginto, isang napakaprestihiyosong pagkilalang iginagawad sa mga disenyong pangunahing-uri, kahanga-hanga at namumukod-tangi. Ang mga nagwagi ng Ginto ay mga likhang lubhang makabago, may pananaw at nakasisilaw sa karilagan na sumasalamin sa talino, karunungan at husay ng kanilang mga tagapagdisenyo. Inaasahang ang Forty-Nine Union Liquor Pagbabalot para sa Inuming Nakalalasing ay isang lubos na pinupuri, nagtatakda-ng-uso at monumental na imbensyon na naghahatid ng walang kapantay na halaga. Ang disenyong ito na nagwagi ng A' Design Award na Ginto ay isang kahanga-hanga at iginagalang na proyekto na lubos na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Forty-Nine Union Liquor Pagbabalot para sa Inuming Nakalalasing ay lumilikha ng matinding damdamin ng pagnanais, gumigising ng damdamin, nagpapasigla ng pagkamalikhain at nakahuhumaling sa atin.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: This design comprises a white porcelain pot originating from Jingdezhen, the birthplace of porcelain. It features one divider adorned with the Shang Dynasty Taotie pattern, four shot glasses, one brush pot crafted from blue and white underglaze white porcelain, and a large wooden box for packaging. Each item serves as a testament to Chinese culture, elucidating the philosophical and brand culture of Forty-nine Union. Designed to endure across generations, these products contribute to environmental preservation through their lasting legacy.
Mga Sukat at Packaging: Box: W 450mm x D 260mm x H 425mm
Pot: W 170mm x D 106mm x H 330mm
Divider: W 60mm x D 60mm x H 120mm
Shot glass: W 37mm x D 37mm x H 70mm
Mga Tag: Chinese Baijiu, Oriental Aesthetics, Packaging design, Forty-nine Union
Teknolohiya sa Produksyon: The central motif of the pot is the Forty-nine Union's emblematic seal character logo, encircled by ornate double Chinese dragon motifs. Adorning the reverse side is the prominent character 'Xin', symbolizing 'faith', embellished with the Taotie pattern.

The divider's design is inspired by the 'Zun' vessel shape from the Shang Dynasty, with relief decorations featuring Taotie patterns. Crafted with exquisite white porcelain and delicate gold threading, it exudes a jade-like elegance.

The meticulously carved wooden box showcases a double Chinese dragon motif in African rosewood, accented by a copper square metal at the front. Employing traditional handcrafted mortise and tenon techniques reminiscent of Ming and Qing furniture, it holds significant value for collectors.

Lastly, the brush pot, fashioned from blue and white underglaze white porcelain, is adorned with the Forty-nine Union Poem encircling its body, further enhancing its aesthetic appeal.
Hamon sa Disenyo: There are two challenges in the process. The first one concerns white porcelain. The ultimate expression of white porcelain is to be as white as snow and as resonant as jade. The second challenge is the difficulty in crafting the square bottle. In pursuit of the perfect effect, we chose these two most challenging elements to complete this set of works.
Pananaliksik: The research began with the Forty-nine Union, formed by 49 friends driven by love and sharing, all seeking a better life. The goal is to spread the drinking culture and values of the Forty-nine Union to more partners, while also presenting the Chinese philosophies of "Chinese chivalry", "loyalty", and "trust" to a wider audience. The design aim to create a set of works and artworks that can be passed down for more friends to enjoy. The research method involves collecting suggestions and data from all partners, followed by analysis, summarization, and modification. The results of the study have proven successful in achieving the initial objectives, both spreading Chinese philosophical ideas and preserving brand culture.
Inspirasyon: Over the past eight years, members of the Forty-nine Union have remained united by their shared faith, endeavoring to craft a collection of symbols representing value, belonging, and honor for each partner, intended to be passed down through generations. Additionally, the collection integrates ancient Oriental philosophy and aesthetics, fostering a deeper appreciation of Chinese liquor culture and bolstering confidence in Chinese culture. This reflects the original intent of the designers.
Tagal ng Proyekto: The project started in April 2023 in Shanxi, China and finished in May 2023.
Daloy ng Operasyon: This design offers a full set of tools for enjoying Chinese drinking culture. Its national treasure value and elegant design suggest it could be suitable for upscale occasions. Designed to last for generations, these products also help preserve the environment by being passed down through families.
Mga Patent: 202330374354.2
202330374352.3
202330374350.4
202330374346.8