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Itsso Slimtissue Pakete ng Tissue by Hyung-Woo Park

Itsso Slimtissue Pakete ng Tissue by Hyung-Woo Park is a highly esteemed winner of the very prestigious 2024 A' Design Award na Pilak in Disenyo ng Pakete Competition Category.


PilakPakete· 2024

Itsso Slimtissue Pakete ng Tissue

by Hyung-Woo Park

Client: Itsso Slimtissue

A' Design Award na Pilak Winner in Pakete Category

Colors

The Design

About Itsso Slimtissue Pakete ng Tissue

Ang Itsso Slimtissue ay isang premium na pakete ng facial tissue na may payat na silindrikal na katawan. Ang hugis nito ay hango sa kawayan, na may makitid na katawang tulad ng tangkay at kurbadong takip. Ang pangunahing katawan ay gawa sa espesyal na papel, na nagpapahintulot ng pag-imprenta sa buong 360 degree na ibabaw para sa malinaw na pagba-brand. Ang mga tissue ay gawa sa 100 porsiyentong pulp ng kawayan sa dalawang patong. Ang pakete ay magaan at payat, kaya madali itong dalhin at kasya sa mga cup holder ng sasakyan. Pagkatapos magamit ang mga tissue, ang lalagyan ay maaaring gamitin muli sa mahigit 50 paraan, tulad ng kahon ng imbakan o lalagyan ng lapis.

The Recognition

About the A' Design Award na Pilak

Ang Itsso Slimtissue Pakete ng Tissue ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Itsso Slimtissue Pakete ng Tissue ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Itsso Slimtissue Pakete ng Tissue ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This product is designed as a premium tissue case, and the body, which can print 360 degrees, enables efficient and attractive advertising.
Dimensions & Packaging
Weight: around 80g, Size: 68 x 180mm, Body Material: Specialty paper, Tissue: 100% Bamboo Pulp(2-layers)
Tags
Tissue Packaging, Bamboo Tissue, Environmentally friendly, Slim-case
Production Technology
The main body is made of paper, so there is no restrictions on printing. It also has a systematic infrastructure that enables high-quality design and one-stop printing, production and distribution.
Design Challenge
Facial tissues, represented by Kleenex, have long been made in the form of squares. Naturally, people are used to square shapes. So how will cylindrical tissues be perceived by people? I was very worried about that. In addition, we had to conduct a market survey on what diameter the cylindrical tissue case should be to fit the cup holders of various sizes currently in use.

It was a challenge to people's stereotype that facial tissue cases are all square. In addition, we put a lot of thought and effort into such a design that provides convenience in real people's lives and can even be used as interior props.
Research
Why do all facial tissue cases have to be square shapes? The idea that started from the question was born into a slim cylindrical tissue design. Slim tissues enable neat and sophisticated spaces and allow for more space use than square tissues.
Inspiration
Inspired by the shape of bamboo, it is designed with a slim body like bamboo stems and curved lids, and tissues are also made from 100 percent bamboo pulp.
Lightweight and slim, easy to carry, and easy to use in car cup holders.
Project Duration
This product is designed, developed, and produced at Joint Creative Co., LTD. in Seoul, South Korea, in September 2023.
Operation Flow
A good design even thinks about the environment. After you finish using the tissue, you can reuse the tissue box in more than 50 different ways, including various storage boxes, pencil holders, flower pots, food storage boxes, vehicle ashtray, and trash cans.
Team Members
Creative Director and Brand Manager, Hyung-woo Park
Image Credits
Joint Creative Co., LTD. 2023

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