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Nubank Korporatibong Interior by Juan Carlos Baumgartner

Nubank Korporatibong Interior by Juan Carlos Baumgartner is a highly esteemed winner of the very prestigious 2024 A' Design Award na Pilak in Disenyo ng Interyor na Espasyo at Eksibisyon Competition Category.


PilakInteryor· 2024

Nubank Korporatibong Interior

by Juan Carlos Baumgartner

Client: Space

A' Design Award na Pilak Winner in Interyor Category

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The Design

About Nubank Korporatibong Interior

Ang konsepto ng disenyo, na batay sa sosyal na network bilang suporta para sa likidong modernidad, ay sumasalamin sa malay na pag-aakma sa nagbabagong pangangailangan ng kapaligiran. Sa ganitong kahulugan, ang disenyo ng sosyal na network na ito ay nakatayo bilang malikhaing tugon sa mga tensyon at paradoks ng kontemporaryong panahon, na nagbibigay ng espasyo para sa pagpupulong na nagbabalanse sa pangangailangan ng patuloy na pag-aakma at ang paghahangad ng tunay at makabuluhang mga relasyon. Isa sa mga hamon ng proyekto ay ang pagtiyak na bawat silid, bawat pasilyo, at bawat sulok, sa pangkalahatan, ay magiging bahagi ng konseptuwal na naratibo at natatangi.

The Recognition

About the A' Design Award na Pilak

Ang Nubank Korporatibong Interior ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Nubank Korporatibong Interior ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Nubank Korporatibong Interior ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Nubank is a financial technology company that offers services through a digital platform. Throughout the design development process, we faced the challenge of establishing a coherent thread that connected spatial narrative with the company's purpose and mission. As a fintech, Nubank is focused on providing a more accessible, transparent, and efficient banking experience for people, especially those who have faced traditional barriers in the banking system.
Dimensions & Packaging
Area 5000 sqm /
Flooring Milliken, Tarkett and Ardex /
Furniture Steelcase, Haworth Papsa, Intersthul and MillerKnoll /
Ceiling Usg, Owa and Armstrong /
Blinds Hunter Douglas /
Textiles and Crafts elements PMV Por Varios Motivos /
Brandscaping Cobalto
Tags
corporate interior, sustainability design, accessibility, transparent, efficient, fun, local, relaxed space, workplace, collaboration, innovative.
Production Technology
The careful balance struck between traditional craftsmanship and cutting edge technology not only enhances the aesthetic appeal but also reflects a commitment to creating a cohesive, adaptable, and technologically advanced workspace in tune with the demands of contemporary work dynamics.
Design Challenge
One of the challenges of the project was to ensure that each room, every corridor, and every corner, in general, became part of the conceptual narrative and was unique, creating a sense of surprise as one moved through the space.
Research
The design of this social network stands as a creative response to the tensions and paradoxes of the contemporary era, providing a meeting space that balances the need for constant adaptation with the pursuit of genuine and meaningful relationships.
Inspiration
The design concept is built on creating a social network that acts as a solid framework, capable of supporting and embracing the liquid modernity we find ourselves immersed in today. This network not only symbolizes the interconnection between individuals but also the intersection of the speed of modern life and the need for a solid support system that provides stability and security.
Project Duration
The project started in August 2022 and finished in August 2023, It is located Blvd Manuel Avila Camacho 201, Polanco, Miguel Hidalgo, 11560 Mexico City
Operation Flow
This design not only optimizes workflow but also reinforces the idea that transparency and the exchange of ideas are essential in this era of constant change and connectivity. Here, where boundaries blur, everyone has a voice in creating a productive and cohesive environment.
Patents
Nubank / 2023
Image Credits
Nubank Photographer / 2023

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