Randle Tubig Soda by Bo Yang is a highly esteemed winner of the very prestigious 2024 A' Design Award na Bakal in Disenyo ng Pakete Competition Category.
BakalPakete· 2024
Randle Tubig Soda
by Bo Yang
Client: Beijing Bofly Design Co.,ltd.
A' Design Award na Bakal Winner in Pakete Category
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The Design
About Randle Tubig Soda
Ang kreatibitad sa disenyo ng packaging ay kumakatawan sa mga taong nag-eenjoy ng musika sa pamamagitan ng headphones. Ang produkto ay nagdadala ng pakiramdam ng makabagong moda ng kabataan, kalusugan, at kasiyahan. Ito ay tumutugon sa sikolohiya ng pagkonsumo ng mga batang grupo. Ang tubig soda ay nakakapagbalanse ng acidity at alkalinity ng katawan, na nakakamit ng mga layuning pangkalusugan. Ang disenyo ng pattern ay nag-ooverlay ng mga bilog na katawan at ulo ng mga karakter, na nagpapahayag ng balanse. Ang creative design ng salitang Soda sa English, kung saan ang titik A ay sumusuporta sa tatlong ibang titik, ay kahawig ng balancing act, na kawili-wili at biswal na naghahatid ng konsepto ng acid-base balance.
The Recognition
About the A' Design Award na Bakal
Ang Randle Tubig Soda ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Randle Tubig Soda ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Randle Tubig Soda ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging design creativity represents people enjoying music with headphones. The product brings a sense of youthful fashion, health, and pleasure. It caters to the consumption psychology of young groups. Soda water can balance the body's acidity and alkalinity, achieving health goals. The pattern design overlays the circular bodies and heads of the characters, expressing balance. The English creative for SODA, with the letter
- Dimensions & Packaging
- 65mm*65mm*120mm
- Tags
- Soda water packaging design,Can packaging design
- Production Technology
- Conventional aluminum beverage can
- Design Challenge
- How to effectively use visuals to express product positioning and characteristics, indeed, I've brainstormed many drafts.
- Inspiration
- A good packaging should stimulate the imagination of consumers. I hope this packaging can evoke memories of a happy moment for the consumer, such as when I enjoy my favorite drink while listening to music, I feel happy. The creativity stems from this.
- Project Duration
- The project started in November 2023 in Beijing and finished in February 2024 in Beijing.
- Operation Flow
- Firstly, the vibrant colors of the packaging immediately catch people's attention. Secondly, creative and storytelling visuals evoke the wonderful experience of drinking this soda. Therefore, this packaging can engage potential buyers both visually and imaginatively.
- Team Members
- Bo Yang
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