Pilak Pakete · 2025
Kanade Japanese Pangunahing Gamit: Packaging
by Yuko Takagi
- A' Design Award na Pilak 2025 in Pakete
- Estimated Number of Design Views: 24,791
- Verification code 2259405244 · Verify this award
Colors
About Kanade Japanese Pangunahing Gamit: Packaging
Book Text: Ang disenyo ng packaging para sa Kanade, isang premium na Japanese craft liqueur, ay hinango mula sa tradisyonal na estetika upang ipakita ang pino at natural na lasa ng produkto. Iniinspirasyon ng konsepto ng pagkakaisa, ginagamit ng disenyo ang custom na washi paper na may makintab na hibla, na lumilikha ng kontrast sa pagitan ng matte at banayad na kislap para sa isang tactile at artisanal na pakiramdam. Pinapaganda ng mga ilustrasyong watercolor at sulat-kamay na kaligrapya ang impresyon ng pagkakagawa nang manwal, habang ang isang custom na typeface ay nagdaragdag ng moderno ngunit nakaugat sa kultura na pagkakakilanlan. Ang resulta ay isang packaging na nag-uugnay sa tradisyon at kontemporaryong sensibilidad para sa pandaigdigang apela.
About the A' Design Award na Pilak
Ang Kanade Japanese Pangunahing Gamit: Packaging ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Kanade Japanese Pangunahing Gamit: Packaging ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Kanade Japanese Pangunahing Gamit: Packaging ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Press Kit
- Unique Properties
- Kanade embodies Japan's traditional craftsmanship in liqueur-making. Drawing inspiration from Suntory’s renowned whiskey line, it incorporates a Kanji character to align with the House of Suntory aesthetics. Designed for both local and global audiences, Kanade offers a distinctly Japanese appeal with worldwide resonance.
- Dimensions & Packaging
- 700ml
- Tags
- #packagedesign, #packaging, #branding, #Japanese, #Japan, #liqueur, #alcohol, #drink, #craft, #handcrafted, #natural, #brandidentity
- Production Technology
- The packaging employs custom washi paper featuring subtle glossy fibers to balance matte softness with refined shine. It includes a handwritten calligraphy logo, a custom typeface, and watercolor paintings representing each flavor. This meticulous approach highlights the artisanal quality and premium positioning of the liqueur.
- Design Challenge
- Achieving a balance between a distinctly Japanese design and global appeal was challenging. The development of original washi paper that maintained its natural texture during printing required minimal digital intervention. The paper's fine glossy fibers blend a matte texture with subtle shine, enhancing the tactile experience and emphasizing the handcrafted quality.
- Research
- We conducted field testing in a bar and spoke with bartenders to understand how the bottle’s design impacts usability and perception. Insights from their feedback led to design adjustments for ease of pouring and tactile elements, ensuring a balance between aesthetic appeal and functionality for both bartenders and consumers.
- Inspiration
- The inspiration came directly from experiencing the liqueur itself. Its delicate, natural taste evoked imagery of soft, flowing watercolors—an artistic representation of Japanese subtlety and harmony. This led to a design that visually reflects the product’s smooth, sophisticated flavor using handcrafted textures and organic elements.
- Project Duration
- 1 year, Tokyo
- Operation Flow
- Consumed neat, on the rocks, or in cocktails.
- Patents
- Yuko Takagi
- Image Credits
- Yuko Takagi
