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Chinese Zodiac Gift Box Regalong Kahon by Tao Ran

Chinese Zodiac Gift Box Regalong Kahon by Tao Ran is a highly esteemed winner of the very prestigious 2025 A' Design Award na Bronse in Disenyo ng Pakete Competition Category.


BronsePakete· 2025

Chinese Zodiac Gift Box Regalong Kahon

by Tao Ran

Client: China State Construction Hailong Technology Company Limited

A' Design Award na Bronse Winner in Pakete Category

10,446

Verified Award Winner

Verify Award Status for #168761

Colors

The Design

About Chinese Zodiac Gift Box Regalong Kahon

Ang Chinese Zodiac Gift Box ay isang pakete na nilikha para sa mga manika ng Chinese Zodiac. Ang mga hayop ng zodiac ay iginuhit gamit ang simpleng mga linya sa halip na tradisyonal na pamamaraan ng ilustrasyon. Ang bawat disenyo ay nananatiling maikli at madaling makilala, na pinagsasama ang sinaunang mga tema sa modernong biswal na wika. Ang panlabas na kahon ay gawa sa 1000g na gray board at 128g na ice white paper na may hot stamping. Ang panloob na kahon naman ay gawa sa 500g na gray board at 128g na ice white paper na may hot stamping at isang inukit na EVA tray. Ang kahon ay inilaan bilang regalo para sa mga kaibigan.

The Recognition

About the A' Design Award na Bronse

Ang Chinese Zodiac Gift Box Regalong Kahon ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Chinese Zodiac Gift Box Regalong Kahon ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Chinese Zodiac Gift Box Regalong Kahon ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Abandoning traditional methods of drawing the "Chinese Zodiac" pattern, adopting the design concept of integrating ancient and modern elements, and exploring the use of simple line forms to draw: achieving each pattern to be concise and recognizable; This not only preserves the connotation of traditional Chinese culture, but also caters to the aesthetic taste of contemporary people; This is the most challenging part of design and also the core of creativity.
Dimensions & Packaging
Outer packaging box size: 293mm*253mm*70mm, Inner Packaging box size: 60mm*60mm*70mm
Tags
Chinese Zodiac
Production Technology
The outer packaging box is made of 1000g gray board, 128g ice white paper, and hot stamping processing technology; The inner packaging box is made of 500g gray board+128g ice white paper+hot stamping+EVA inner tray carving processing technology.
Design Challenge
Deeply observing, understanding, and refining the appearance and spiritual connotations of each zodiac sign, using concise lines to express their charm, allowing the audience to gain a new visual experience and gain understanding and resonance from it, is the most difficult part of design execution.
Research
In the process of designing this project, research and thinking were mainly focused on the following three points:
1. How to present creative concepts in the simplest design language
2. How to inject vitality into traditional culture with new design language
3. How to provide a differentiated visual experience for the audience
Inspiration
This is a packaging box created for the "Chinese Zodiac" doll, therefore the design is based on the "Chinese Zodiac" as the creative origin.
Project Duration
The project was commissioned by China State Construction Hailong Technology Company Limited to start in Shenzhen in May 2024, completed in Shenzhen in December 2024, and launched in the Shenzhen market in February 2025.
Operation Flow
The zodiac is a part of Chinese traditional culture and the spiritual belief of every Chinese. Through its commercial design, the zodiac is used as a gift for friends.

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