Golden Seasons Brick Pakete ng Tsaa by Chushan Design is a highly esteemed winner of the very prestigious 2025 A' Design Award na Pilak in Disenyo ng Pakete Competition Category.
PilakPakete· 2025
Golden Seasons Brick Pakete ng Tsaa
Client: Shenzhen Chushan Design Culture Group Co., Ltd.
A' Design Award na Pilak Winner in Pakete Category
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- Verified Award Winner
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The Design
About Golden Seasons Brick Pakete ng Tsaa
Ang Golden Seasons Brick ay isang disenyo ng packaging para sa mga compressed na brick ng Pu-erh na tsaa. Ang panlabas na sleeve ay gawa sa specialty paper na may antique na tekstura, na may mga debossed na motif ng selyo at gold foil stamping. Sa loob, isang dalawang-patong na drawer box na gawa sa gintong cardstock at grey board ang naglalaman ng labingwalong brick na nakabalot sa gold foil, tig-siyam bawat tray. May mga anti-shock na puwang na nagpoprotekta sa mga brick habang binibiyahe. Ang bawat brick ay tumitimbang ng apat na gramo, isang bilang na umaalingawngaw sa mga salita para sa apat na panahon sa wikang Tsino. Napapalitan ang mga tray, kaya maaaring muling punan at gamitin ang kahon.
The Recognition
About the A' Design Award na Pilak
Ang Golden Seasons Brick Pakete ng Tsaa ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Golden Seasons Brick Pakete ng Tsaa ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Golden Seasons Brick Pakete ng Tsaa ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Golden Seasons Brick Cultural narratives empower functionality. The name vintage (homophone for "cultural relics" ) embodies temporal depth through three imprints: mountain veins, tea leaves, and fingerprints. The 4g brick (phonetically "Four Seasons" ) is gold-foil sealed as a time capsule. Imperial seal engravings elevate tea brewing into a collectible ritual, redefining Guochao (China's cultural renaissance) tea experiences for modern mobility.
- Dimensions & Packaging
- 80mmx80mmx40mm box with dual-layer structure (2 trays x 9 bricks). The 9x2 configuration mirrors the Eastern philosophy of (9x9 returning to unity), symbolizing cyclical renewal.
- Tags
- Modular, Travel-friendly, Tea Brick, Cultural Relic, Imperial Seal, Biophilic, Travel Essentials
- Production Technology
- Outer Sleeve Antique-textured specialty paper with debossed imperial seals. Gold foil stamps highlight the Vintage brand and tea brick details.
Inner Structure Dual-layer drawer box (gold cardstock + eco greyboard) holds 9 gold-foil-wrapped tea bricks per layer. Anti-shock slots prevent breakage during travel. Refillable design reduces packaging waste. - Design Challenge
- Vintage resolves the ritual-portability paradox through a threefold symbolic system (mountain/tea/fingerprint textures). We translated imperial seals into tactile geometric patterns, paired with a 4g brick (phonetic "Four Seasons" in Chinese) that bridges nature, tea, and human craft.
- Research
- Vintage addresses tea-drinking challenges for mobile youth by reinterpreting Qing emperors’ seal motifs (Qianlong/Yongzheng) into minimalist icons. The 4g brick, phonetically echoing “Four Seasons” in Chinese, is gold-foil wrapped as a cultural time capsule. Its modular system (replaceable FSC-certified trays) enables 20-second brewing anywhere, boosting reorders by 300% while educating sustainable habits through packaging reusability and material circularity.
- Inspiration
- In fast paced urban life and frequent travel, modern individuals seek moments of respite through natural rituals that soothe the body and mind.
Vintage embraces "Tea Accompanies the Seasons," distilling the rich flavor of Yunnan ancient tree Pu-erh and the serene aesthetics of Eastern artifacts into a 4g portable "Four Seasons Gold Brick." The "4g" cleverly symbolizes the seasons, allowing the tea’s aroma to flow with nature’s rhythms, seamlessly integrating into work, home, and travel. - Project Duration
- Project Timeline: Initiated in Shenzhen, China (September 2024) and delivered as a market-ready packaging system by January 2025
- Operation Flow
- Ritual Reboot Removing the belly band becomes a ceremonial unboxing act, mirroring Gen-Z's cultural pride in China's heritage.
Functional Luxury 18 golden bricks arranged in vault-like precision. 20-second brew ritual balances extravagance and efficiency. - Team Members
- Yin Peng
- Image Credits
- Image : Photographer Vintage Tea Co., Golden Seasons Brick, 2024.
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