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Hot Wheels Monster Truck RC Remote Controller ng Laruan by Adam Miller - Hot Wheels RC Design Team

Hot Wheels Monster Truck RC Remote Controller ng Laruan by Adam Miller - Hot Wheels RC Design Team is a highly esteemed winner of the very prestigious 2025 A' Design Award na Pilak in Disenyo ng Laruan, Laro at Produktong Panlibangan Competition Category.


PilakLaruan· 2025

Hot Wheels Monster Truck RC Remote Controller ng Laruan

by Adam Miller - Hot Wheels RC Design Team

Client: Mattel Inc.

A' Design Award na Pilak Winner in Laruan Category

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The Design

About Hot Wheels Monster Truck RC Remote Controller ng Laruan

Ang Hot Wheels Monster Truck RC ay isang remote controller para sa mga laruang sasakyan. Ang controller ay ginawa para sa mga kasalukuyang tagahanga ng radio control play at para sa mga gumagamit na may iba't ibang pangangailangan sa mobilidad at deksteridad. Isang malaking button ang nagpapagana ng stunt feature. Ang mga directional control ay malalaki at may malinaw na mga arrow na marka. Ang controller ay maaaring hawakan sa kamay, ikabit gamit ang lanyard, o ilagay sa isang patag na ibabaw. Ang pagbuo nito ay sumunod sa mga pamamaraan ng human centered design, mga panayam sa mga eksperto, at paulit-ulit na pagsubok kasama ang mga bata.

The Recognition

About the A' Design Award na Pilak

Ang Hot Wheels Monster Truck RC Remote Controller ng Laruan ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Hot Wheels Monster Truck RC Remote Controller ng Laruan ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Hot Wheels Monster Truck RC Remote Controller ng Laruan ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The new Hot Wheels Monster Truck RC Controller delivers the excitement of RC play to core fans, yet is inclusive of new users who may have a variety of unique mobility and dexterity needs.
Dimensions & Packaging
95mm x 42mm x 68mm (measured from the controller battery door to the thumbsticks).

The vehicle dimensions that will work with this controller vary, but will be included with models ~ 350mm long x 200mm wide x 200mm tall.
Tags
accessibility, inclusivity, play, design, inclusive design, user centered design, human centered design, special needs, empower, fun
Production Technology
Human Centered Design methodologies were employed to put Hot Wheels RC’s target users at the center of the design work. Extensive user-testing, idea iteration and additional validation practices were followed to ensure exciting RC play can be delivered to both existing audiences and users with special needs.
Design Challenge
The challenge was to deliver exciting RC play that is easy and fun for all abilities. This meant maintaining fun and intuitive RC controls for existing Hot Wheels RC audiences while expanding usability to fans with a variety of mobility and dexterity needs. Understanding that not everyone plays the same way presents the challenge of identifying core barriers to play that exist for a wide range of users, and addressing them all inclusively. Challenge Accepted.
Research
The Accessible Play Challenge was launched across Mattel Design teams and was judged by Design leadership. Winning concepts, like the HW Monster Truck RC Controller, then entered into a Design Sprint phase, which required divergent brainstorming, interviews with subject matter experts, (in this case, special needs educators), and iterative testing with children with a variety of mobility and dexterity needs to refine and validate the design.
Inspiration
Mattel is celebrating its 80th Anniversary as the world’s most trusted toy and entertainment company, home to the world's biggest brands, like Hot Wheels, Barbie, Uno, and more. Mattel is driven to create innovative products and experiences that inspire fans, entertain audiences, and develop children through play. Understanding that not everyone plays the same way, Hot Wheels design and development teams have embarked on a mission to reimagine existing toys with inclusivity at the core, so the company can deliver on its purpose: empowering generations to explore the wonder of childhood and reach their full potential, for all.
Project Duration
The project started in 2023 as an accessible toy design challenge. As a finalist in that challenge, the Accessible RC Controller concept then entered a robust design sprint and user testing phase to challenge assumptions, unlock innovation, and deliver play for ALL. The finished product will launch Fall 2025.
Operation Flow
The inclusive Hot Wheels Monster Truck RC controller was designed to increase access to the joy of RC play to users with special needs. The stunt feature can be activated by pushing a single large button, the directional controls are large and with clearly indicated directional arrows. The controller can be attached by a lanyard and operated in hand, or placed against a flat surface, allowing for greater play accessibility.
Team Members
Hot Wheels RC Design Team
Gerry Cody
Adam Miller
Sam Tsui
Melissa Scanlan
Amanda Verzini
Image Credits
Image #1: Photographer Adam Miller, Hero Shot, 2025. Image #2: Photographer Adam Miller, Activation Shot, 2025. Image #3: Photographer Adam Miller, Supplemental Shot, 2025.
Video credits: Videographer Adam Miller, Accessible Controller, 2025.

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