Taneya Club Harie Tindahan ng Retail by Uds Ltd. is a highly esteemed winner of the very prestigious 2026 A' Design Award na Pilak in Disenyo ng Interyor na Espasyo at Eksibisyon Competition Category.
PilakInteryor· 2026
Taneya Club Harie Tindahan ng Retail
by Uds Ltd.
Client: UDS Ltd.
A' Design Award na Pilak Winner in Interyor Category
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The Design
About Taneya Club Harie Tindahan ng Retail
Ang Taneya Club Harie ay isang tindahan ng retail na matatagpuan sa loob ng isang department store sa Kusatsu, Shiga, Japan. Pinagsasama ng tindahan ang tradisyonal na Japanese confectionery brand na Taneya at ang Western patisserie brand na Club Harie sa iisang espasyo. Sumusunod ang disenyo sa iisang konsepto ng strata, na nagpapahayag ng mga patong ng panahon. Ang mga kisame at fixtures ay binuo sa pamamagitan ng pagpapatong-patong ng mga tumpak na hinating wooden panels na inilipat nang ilang milimetro. Ang solidong kahoy na kastanyas at lacquer ang tumatak sa panig ng Taneya, habang ang magaan na laminated plywood naman ang tumatak sa panig ng Club Harie. Ang umaagos na mga kurba ay gumagabay sa mga bisita palalim sa tindahan at nagpapaluwag sa pagsisikip.
The Recognition
About the A' Design Award na Pilak
Ang Taneya Club Harie Tindahan ng Retail ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Taneya Club Harie Tindahan ng Retail ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Taneya Club Harie Tindahan ng Retail ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is the design project for the Taneya Club Harie store at the Kintetsu Kusatsu department store. The uniqueness of this design lies in its function not merely as a commercial space, but as an art installation that tells the brand's philosophy. Under the single, powerful concept of "strata," it seamlessly connects the contrasting worlds of "tradition" and "innovation," inviting visitors into an immersive brand experience. In a department store environment lined with homogenous stores, it creates overwhelming originality and a memorable experiential value.
- Dimensions & Packaging
- Total Floor Area: 285.28sqm
- Tags
- RetailDesign, InteriorDesign, Conceptual, WoodInterior, Patisserie, FlagshipStore, Tradition, Innovation, Sustainability
- Production Technology
- This organic and complex form was realized by drawing all curved surfaces with millimeter precision and making repeated adjustments. The unique texture of the ceilings and fixtures is created by layering precisely cut wooden panels, shifting them by millimeters. For materials, solid chestnut wood and lacquer were used for the Taneya side, while light laminated plywood was used for the Club Harie side to accentuate their respective identities.
- Design Challenge
- The greatest challenge was to harmonize the two conflicting brand identities of "tradition" and "innovation" within a single space while enhancing the appeal of both. Another significant technical challenge was realizing the massive and complex organic form with extremely high precision under budget and time constraints. To overcome this, we achieved it by meticulously drawing all complex curved surfaces with millimeter accuracy and collaborating closely with the constructor.
- Research
- This is a design research project aimed at creating new brand value and improving operational efficiency within a department store environment. First, we analyzed the history and philosophy of "Taneya" and "Club Harie" to extract the essence of the brands. Next, we identified the lack of memorable experiences and inefficient customer flow in typical commercial spaces as key issues. As a result, we developed the "strata" concept, where form and function are inextricably linked, successfully enhancing customer circulation while optimizing staff workflow to create a memorable experience beyond mere convenience.
- Inspiration
- The starting point was the question of how to express and fuse two distinct identities-traditional Japanese confectionery "Taneya" and innovative Western patisserie "Club Harie"-within a single space. The source of inspiration was the magnificent "strata" created by nature. We aimed to express the brand's accumulated history and its vision for the future throughout the entire space with the poetic concept of the layering of time.
- Project Duration
- Timeline: The design was submitted to a competition in 2021. Construction began in April 2023, and the store opened to the public in June 2023.
Location: Inside Kintetsu Department Store, Kusatsu, Shiga, Japan - Operation Flow
- This space interacts with the movement of its visitors. The flowing curves of the fixtures and ceiling, like strata, naturally guide customer flow deep into the store, easing congestion and creating an enjoyable sense of exploration. This allows people to unconsciously explore the worlds of both brands and interact more deeply with them. It provides a more intuitive and comfortable shopping experience than a conventional grid-like store layout.
- Team Members
- Designer: Norito Nakahara / UDS Ltd.
Designer: Nodoka Ide / UDS Ltd. - Image Credits
- Image #1 : Nacasa & Partners, 2023
Optional Image #1 : Nacasa & Partners, 2023
Optional Image #2 : Nacasa & Partners, 2023
Optional Image #3 : Nacasa & Partners, 2023
Optional Image #4 : Nacasa & Partners, 2023
Optional Image #5 : Nacasa & Partners, 2023
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