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Pinar Nature Blend Pakete ng Inumin by Burkan Ciftciguzeli and Ibrahim Gulbas

Pinar Nature Blend Pakete ng Inumin by Burkan Ciftciguzeli and Ibrahim Gulbas is a highly esteemed winner of the very prestigious 2026 A' Design Award na Bronse in Disenyo ng Pakete Competition Category.


BronsePakete· 2026

Pinar Nature Blend Pakete ng Inumin

by Burkan Ciftciguzeli and Ibrahim Gulbas

Client: B12 Creative Branding

A' Design Award na Bronse Winner in Pakete Category

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The Design

About Pinar Nature Blend Pakete ng Inumin

Ang Pinar Nature Blend ay isang disenyo ng packaging para sa isang pamilya ng mga inuming mula sa halaman. Ginagamit ng disenyo ang isang simple, moderno, at holistikong visual na arkitektura sa kategorya ng mga inuming herbal. Pinagsama ang mga natural na tono sa mga ilustratibong elemento at mga photographic na larawan ng nilalaman. Ang malinaw na hierarchy ay tumutulong sa mga mamimili na mabilis na makilala ang bawat variant. Ginamit ang mga matalas na transisyon sa halip na malalambot na gradient, upang manatiling malinis at pare-pareho ang pag-imprenta sa mga ibabaw ng karton. Ang resulta ay nagbabawas ng visual na kalat at naghihiwalay sa pamilya ng produkto mula sa mga nakikipagkumpitensyang produkto sa istante.

The Recognition

About the A' Design Award na Bronse

Ang Pinar Nature Blend Pakete ng Inumin ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Pinar Nature Blend Pakete ng Inumin ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Pinar Nature Blend Pakete ng Inumin ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Dimensions & Packaging
Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Tags
tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
Production Technology
Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Design Challenge
The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Research
Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Inspiration
Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Project Duration
The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Operation Flow
Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Team Members
Burkan Ciftciguzeli and Ibrahim Gulbas

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